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The Adidas ocean plastic shoe which made headlines when initially revealed, sold in numbers in 2017. In fact, according to CEO Kasper Rorsted, 1 million shoes were sold!

It’s a staggering number. But it gets better, with the German sportswear giant having launched three new versions of the UltraBoost shoe made out of plastic found in the ocean. The launch of the shoe range is in partnership with Parley for the Oceans, with each pair of shoes using approximately 11 plastic bottles. To manufacture the range, Adidas also harnesses recent developments and innovations when it comes to 3D printing technology.

Learn more.

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