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Advertising Op‍‍‍portunities for Ethical Companies‍‍‍

After 12 years of publishing the world’ leading ethical shopping book, The Good Shopping Guide is now available online. The Good Shopping Guide is a free‐to‐access ethical comparison site, which helps people make informed decisions about which brands are best for the planet, best for animals and best for people world‐wide. The online version of The Good Shopping Guide will ensure that the ethical research is spread further and wider than ever before, with the ambition to reach millions (rather than hundreds of thousands) of people.

To enable us to offer our gold‐standard, in‐depth research to ethical consumers and businesses for free, we are funded by advertising, fees relating to Ethical Accreditation membership and the purchasing of our research reports. To this end, we are offering ethical companies the opportunity to advertise on The Good Shopping Guide.

Advertising on The Good Shopping Guide gives ethical brands the chance to be associated with the gold standard medium, which has been consistently high quality since 2001. Unlike other media, only companies of good ethical standard are eligible to advertise on The Good Shopping Guide, so an advertising presence on the site provides the ultimate endorsement of a brand/company’s overall Corporate Social Responsibility.

For further information details, please contact Kat Alexander on 0845 544 2819.

To download a PDF of the Media Pack click here

Look out for our new sector specific Ethical Accreditation‍‍‍‍‍‍ certification

marks which now cover over 15 different consumer product sectors. These are additional to our original Ethical Company mark that features on the packaging of over 100 million consumer products every year.
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