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Unilever has reported some eye-catching figures this week.

It begins with the fact that the most sustainable brands on its roster grew 46% faster than the others in 2017. This list comprises of the likes of Dove, Lipton, Hellmann’s and Knorr. But it gets better: in total, the company’s entire selection of sustainable living brands delivered 70% growth last year.

The figures are being celebrated as proof that a model of sustainable and ethical business practice is not just possible, but a site for real opportunity.

Unilever CEO tweeted in response to the news:

Great figures today, 70% of @Unilever growth delivered by #sustliving brands in 2017 – proving this is a model that works https://t.co/dO5voYkXts

— Paul Polman (@PaulPolman) May 10, 2018

Unilever has committed to some incredibly ambitious sustainability targets, and, perhaps unsurprisingly, the company describes its sustainable living brands as the “furthest ahead” in working to meet these targets.

As summarised by Ethical Corp., “The sustainable living brands now number 26, up from 18 in 2016, with the addition of household names including Vaseline, Sunlight, Sunsilk and Wall’s. As a group they grew 46% faster than the rest of the business and delivered 70% of its growth in turnover. The company, which sells more than 400 brands in 190 countries, generated sales of €53.7bn last year, up a modest 3.1% on 2016”.

Other details of interest were also published in Unilever’s recent progress report, including how 109 manufacturing sites for the company are now using 100% renewable energy.

Despite these notable ambitions, many Unilever brands continue to rank among the bottom of the ethical company index, due to environmental and animal welfare concerns (among others) across the complete profile of the company.

More here.

*For an example of Unilever brand rankings, visit the skincare or soap section of The Good Shopping Guide.

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