Skip to content

Ethical brand ratings and accreditation since 2001

Back to table
Good shopping guide ethical accreditation tick

Feel Good

How ethical is Feel Good?

Feel Good is a brand of toilet paper which has achieved an acceptable score on The Good Shopping Guide’s Ethical Toilet Paper Ratings Table but Ethical Accreditation has not yet been achieved. This is important because it provides additional warranty on the company’s wider ethical, sustainable, and social policies and records.

Read more about the issues facing the Ethical Toilet Paper sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

What does Feel Good do?

Feel Good is a brand of recycled toilet paper which was launched in 2021 by WEPA UK. It is only available in the UK currently.

In which areas does Feel Good perform well?

Feel Good ranks among the top brands in the majority of our evaluation categories, including for its use of sustainable materials.

The score that Feel Good is awarded is the result of an evaluation of multiple ethical criteria – find out more about how we rate.

What can Feel Good do to improve its ethical score?

Feel Good is encouraged to apply for Ethical Accreditation. If successful in its application, Feel Good would join the certified ethical brands leading the way in progressive and sustainable practices and be permitted to display The Good Shopping Guide’s Ethical Mark in its communications.

If you’re interested in learning more about achieving Ethical Accreditation for your brand, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

83
80

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Nuclear Power

    Good

  • Toxic Chemicals Policy

    Poor

  • Sustainable Materials

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

People

  • Armaments

    Good

  • Irresponsible Marketing

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating