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Ethical brand ratings and accreditation since 2001

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Filter by Molly Mae

How ethical is Filter by Molly Mae?

Filter by Molly Mae is a brand of self tan products which has a below-benchmark score on The Good Shopping Guide’s Ethical Self Tan Ratings Table. Although Filter by Molly Mae has not yet met our ethical benchmark, we hope to see the brand make progress in the future.

We would have extra confidence in Filter by Molly Mae if it submitted itself to apply for Ethical Accreditation, whereby The Good Shopping Guide would make further detailed assessment and recommendations for ethical improvement.

Find out more about the ethical issues facing the Ethical Self Tan sector.

 

What does Filter by Molly Mae do?

Filter by Molly Mae is a brand of self tan which is described as being a ‘real life filter’ for all skin tones. It contains hydrating ingredients such as aloe and green tea.

 

In which areas does Filter by Molly Mae perform poorly?

Filter by Molly Mae was marked down under our criteria for its Environmental Report as the brand’s website lacks any environmental information. It also receives a bottom rating for our Organic and Vegetarian criteria due to a lack of certification.

Filter by Molly Mae gets a middle rating for Animal Welfare as it claims to be cruelty-free but has no certification. Find out more about how we rate by exploring our ethical criteria.

Past Criticisms of Filter by Molly Mae’s record

We found no past criticisms of Filter by Molly Mae.

In which areas does Filter by Molly Mae score well for its ethics?

We found no criticisms of Filter by Molly Mae relating to; GM, Nuclear Power, Fossil Fuels, Political Donations, Armaments or Irresponsible Marketing, so it scores well for these criteria.

 

How can Filter by Molly Mae improve its ethical rating?

The below-benchmark score that Filter by Molly Mae is awarded with on The Good Shopping Guide’s Ethical Self Tan Ratings Table is the result of an evaluation of multiple ethical criteria.

To reach our minimum ethical benchmark and qualify for Ethical Accreditation, Filter by Molly Mae has some issues to resolve, including its lack of certification for Organic products and its lack of an Environmental Report. If it applies for Ethical Accreditation, The Good Shopping Guide will be able to give Filter by Molly Mae some guidance to improve on these areas.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our ethical mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

64
65

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Poor

  • Genetic Modification

    Good

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Acceptable

  • Vegetarian/Vegan Verified

    Poor

People

  • Armaments

    Good

  • Irresponsible Marketing

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating