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Free From Fellows

How ethical is Free From Fellows?

Free From Fellows is a brand of sweets owned by Bravura Foods Ltd which has a good score on The Good Shopping Guide’s Sweets Ratings Table.

With a GSG score of 98, Free From Fellows can be considered an ethical brand. Free From Fellows hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Sweets sector to follow Free From Fellows’ example and adopt more ethical policies and practices.

What does Free From Fellows do?

Free From Fellows makes a range of sweets that do not contain sugar, gelatine or gluten. The range includes vegan mallows plus classic chewy and boiled sweets.

In which areas does Free from Fellows perform well?

Free From Fellows performs well for its Environmental Report as its ‘About Us’ page contains plenty of information about the brand’s ethical mission, it also uses no palm oil and has a non-GMO statement so gets a top rating for these criteria.

Free From Fellows’ products are approved by The Vegetarian Society and certified Vegan, so it also gets a top rating in this area. We found no Human Rights or other criticisms, therefore Free From Fellows scores well in our Human Rights, Nuclear and Fossil Fuels criteria.

Overall, we were very impressed with Free From Fellows’ clear ethical ethos, producing a range of sweets that are free from harmful ingredients and suitable to a range of dietary needs, so the brand has been awarded a top rating for our Ethical Innovator criterion.

Find out more about our ethical criteria.

What can Free From Fellows do to improve its score?

The above benchmark score that Free From Fellows is awarded on The Good Shopping Guide’s Ethical Sweets Ratings Table is the result of an evaluation of multiple ethical criteria.

As Free From Fellows already receives a top score in the Ethical Sweets sector, The Good Shopping Guide encourages it to get in touch and apply for Ethical Accreditation. After sending in its application, Free From Fellows will be offered the use of The Good Shopping Guide ethical mark.

Were you aware that your brand could benefit from Ethical Accreditation? If accredited by The Good Shopping Guide, brands can display our ethical mark, showcasing to consumers that it is an ethical and sustainable supplier.

If you’re interested in learning more about how to attain Ethical Accreditation, please contact us or complete a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Nuclear Power


  • Fossil Fuels


  • Palm Oil Free



  • Animal Welfare


  • Vegetarian/Vegan



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


  • Ethical Innovator


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating