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Ethical brand ratings and accreditation since 2001

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Fyffes

How ethical is Fyffes?

Fyffes  is a banana brand which sells bananas sourced from Central America. Fyffes has been given a below-benchmark score on The Good Shopping Guide’s Ethical Bananas Ratings Table. Although it has not yet met our ethical benchmark, we hope to see Fyffes make progress in future.

Read more about the issues facing the Ethical Bananas sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

In which areas does Fyffes perform poorly?

Fyffes is awarded a bottom score for our Nuclear and Fossil Fuels criteria, as parent company, Sumitomo Corporation, is listed as a member of the World Nuclear Association and is a supplier of parts for the oil & gas industry.

In which areas does Fyffes score well for its ethics?

Fyffes is given a top rating for our Organic criterion as its bananas are certified by Bio-Siegel. It gets a middle score for its Environmental Report which contains some targets but is under-ambitious.

We found no criticisms of Fyffes relating to; GM, or Armaments, so it scores well for these criteria.

How can Fyffes improve its ethical rating?

The below-benchmark score that Fyffes is awarded is the result of an evaluation of multiple ethical criteria. To reach our minimum benchmark score and qualify for Ethical Accreditation, Fyffes has some issues to resolve including its involvement in the Fossil Fuels industry.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

35
70

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Acceptable

  • Genetic Modification

    Acceptable

  • Organic

    Good

  • Nuclear Power

    Poor

  • Fossil Fuels

    Poor

Animal

  • Animal Welfare

    Good

People

  • Armaments

    Acceptable

  • Political Donations

    Poor

  • Fairtrade

    Acceptable

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating