Kingfisher

How ethical is Kingfisher?

Kingfisher has been given a below-benchmark score on The Good Shopping Guide’s Ethical Tinned Tuna Ratings Table. Although it has not yet met our ethical benchmark, we hope to see Kingfisher make progress in future.

Read more about the issues facing the Ethical Tinned Tuna sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

In which areas does Kingfisher perform poorly?

Kingfisher is awarded a bottom score for both our Environmental Report and Sustainable Fishing Methods criteria. Parent company, Lovering Foods, has a Sustainability Policy but this does not contain enough information about environmental issues for a higher rating. It also has a Supply Chain Transparency document for 2022 Tuna Purchases but only a small percentage of its fish is caught using pole & line methods.

In which areas does Kingfisher score well for its ethics?

We found no criticisms of Kingfisher relating to; Nuclear Power, Fossil Fuels, Animal Welfare, Human Rights, Political Donations or Armaments, so it scores well for these criteria.

How can Kingfisher improve its ethical rating?

The below-benchmark score that Kingfisher is awarded is the result of an evaluation of multiple ethical criteria. To reach our minimum benchmark score and qualify for Ethical Accreditation, Kingfisher has some issues to resolve including its poor Environmental Report.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.