Ethical beauty: Living Naturally awarded Ethical Accreditation! by The Good Shopping Guide | Dec 22, 2017 | Ethical Accreditation, Ethical Shopping Blog | 0 comments In our latest research and ethical index rankings for the world’s Shampoo & Conditioner brands, Living Naturally was among only 12 other brands to be given a top ethical score. In fact, the brand scored so well they received perfect marks across the whole range of categories, resulting in a perfect 100 ECI. Following this terrific performance, we are delighted to announce that Living Naturally has also successfully attained Ethical Accreditation, meaning they are highly recommended by The Good Shopping Guide. If you’re new to the brand, Living Naturally creates skincare, hair care and laundry soap products made from certified organic wild-crafted Soapnuts. Soapnuts (or Soapberries) are dried fruit shells containing real natural soap which is released when it comes into contact with water. Recipient of numerous awards, Living Naturally’s products are certified vegan and organic and are 100% biodegradable and compostable. The company is against animal testing and all their products are palm oil free. You can see why Living Naturally ranks top on the ethical index by visiting the Shampoo & Conditioner section of The Good Shopping Guide. You can also learn more about the brand and purchase their products by visiting their website, or, if you have any questions, contact them on Twitter (@SoapnutShells).