Is Little Freddie an ethical baby food brand?
Little Freddie is a baby food brand which has achieved an acceptable score on The Good Shopping Guide’s Ethical Baby Food Ratings Table but Ethical Accreditation has not yet been achieved. This is important because it provides additional verification on the company’s wider ethical, sustainable, and social policies and records.
Read more about the issues facing the Baby Food sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.
What does Little Freddie receive a top rating for?
As a high-scoring brand, Little Freddie has lots of top ratings in our research criteria. However, we were especially pleased with its score for our Environmental Report category.
On its website, Little Freddie has a detailed sustainability page called the ‘Big Green Plan’. It includes a sustainability report which shares the company’s progress as well as information about packing, waste and animal welfare.
Because of the amount of detail, which highlights the company’s commitment to environmental progress, Little Freddie receives a top rating for this category.
What can Little Freddie do to improve its score?
Little Freddie’s positive score within The Good Shopping Guide’s Ethical Baby Food sector is the outcome of an assessment of multiple ethical criteria.
Little Freddie is therefore encouraged to apply for Ethical Accreditation. If successful in its application, Little Freddie could join the certified ethical brands leading the way in progressive and sustainable practices and be permitted to display The Good Shopping Guide’s Ethical Mark in its communications.
If you’re interested in learning more about achieving Ethical Accreditation for your brand, please contact us or complete a Free Initial Assessment form.
Ethical performance in category
GSG score
GSG category benchmark
Ethical Rating
Environment
-
Environmental Report
Good
-
Genetic Modification
Good
-
Organic
Good
-
Nuclear Power
Good
-
Fossil Fuels
Good
Animal
-
Animal Welfare
Good
-
Vegetarian/Vegan Verified
Acceptable
People
-
Armaments
Good
-
Political Donations
Good
Other
-
Ethical Accreditation
Poor
-
Public Record Criticisms
Good
-
Ethical Innovator
Good
= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating