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Revolution

How ethical is Revolution? 

Revolution, a beauty and make-up brand owned by Revolution Beauty Topco Limited, has been researched by The Good Shopping Guide. The brand receives a below benchmark Good Shopping Guide ethical score in our Ethical Make Up Ratings Table and therefore passes our ethical benchmark as a good ethical brand. 

Information about Revolution

According to Revolution, its goal is to provide consumers with the newest components, technologies, and formulations at a reasonable cost. Despite having its headquarters in London, Revolution manufactures its goods all over the world. Its manufacturing takes place in China about 60% of the time, Taiwan 25%, the UK 15%, Italy & France & Germany & UK 15%.

In what areas does Revolution perform well? 

Revolution performs well for our ethical criteria relating to People

This make-up brand also will not post photos to its social media accounts that appear retouched, as this is misleading to consumers about the true capabilities of the product

How could Revolution improve its Ethical Ratings?

To achieve our Ethical Accreditation, Revolution could improve its Environmental Report. Currently, Revolution’s report lacks detail, earning this brand a low score for this criteria.

To find out more about this brand, see the Revolution website.

 

Ethical performance in category

0

GSG score

61
67

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Poor

  • Genetic Modification

    Good

  • Organic

    Poor

  • Fossil Fuels

    Acceptable

Animal

  • Animal Welfare

    Acceptable

  • Vegetarian/Vegan Verified

    Acceptable

People

  • Armaments

    Good

  • Irresponsible Marketing

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating