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Ethical brand ratings and accreditation since 2001

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VOXI

Is VOXI ethical and sustainable? 

VOXI is a mobile phone network owned by Vodafone Group Plc which receives a poor Good Shopping Guide score in our Ethical Mobile Phones Networks Ratings Table. Although VOXI has not yet met our Ethical Benchmark, we hope to see the brand make progress in the future.

In which areas does VOXI perform well? 

We discovered that VOXI does not invest in or participate in the Nuclear Power or Fossil Fuels  industries, resulting in a top rating for these categories.

VOXI also performs well in the Environmental Report criterion, as it has a detailed environment section within its Annual Report.

In which areas does VOXI perform poorly? 

Despite VOXI’s progress, there is still room for improvement. Vodafone, VOXI’s parent company, has a Defence section on its website, confirming that it offers its services for military purposes. As a result, the company receives a middle rating in the Armaments category.

Additionally, as Vodafone has donated at least £10,000 to political parties or candidates in the past five years, it receives a middle rating forPolitical Donations.

How can VOXI brand improve its Ethical Rating?

The Good Shopping Guide score results from multiple ethical criteria in relation to VOXI. To reach our minimum Ethical Benchmark and qualify for Ethical Accreditation, VOXI has some issues to resolve, primarily relating to the activities of its parent company, Vodafone.

If your mobile phone network brand values ethics and sustainability, why not check out The Good Shopping Guide’s Ethical Accreditation? Increase customer and investor confidence and stand out from the greenwash.

Ethical performance in category

0

GSG score

55
67

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

People

  • Armaments

    Acceptable

  • Political Donations

    Acceptable

  • Human Rights

    Acceptable

Other

  • Ethical Accreditation

    Poor

  • Other Criticisms

    Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating