Untamed: A new standard for sustainable cat food

Untamed has been awarded Ethical Accreditation and is now a proud member of The Good Shopping Guide’s community of industry-leading ethical companies! This achievement follows our research team’s thorough assessment of the company’s policies and practices, which confirmed that Untamed meets our high ethical standards.

As a result of the assessment, Untamed has attained an excellent GSG score of 98 in our Cat & Dog Food Ethical Comparison Table and also features on our prestigious list of the Top 200 Ethical Businesses. This reflects Untamed’s emphasis on transparency, sustainability and animal welfare.

At the heart of Untamed’s operations is its strict commitment to animal welfare. The company only uses meat from sources that adhere to ethical farming practices. This means animals are raised in conditions that respect their natural behaviours, and they are never subjected to cruel treatment or factory farming. By doing so, Untamed ensures that the food your pet eats is not only nourishing but also cruelty-free.

Another key aspect of Untamed is its transparency. In an industry where vague ingredient lists and misleading labelling are common, Untamed offers complete clarity. Each can of Untamed cat food contains up to 60% human-grade meat, with no hidden by-products, grains, or artificial preservatives. Cats thrive on high-quality, protein-rich diets, and Untamed provides just that—clean, nutritious meals with full ingredient disclosure.

Achieving Ethical Accreditation confirms that Untamed upholds the highest standards of ethics across all its business practices. Moreover, Untamed is the first Ethical Accreditation member that exclusively sells cat food, an achievement the company should be proud of. The brand has taken great strides to ensure it provides food for cats in a way that is kind to the earth and the animals who share it. We therefore encourage all other cat food brands to follow in Untamed’s footsteps.

Discover more about Untamed and its ethically conscious products by visiting its website at Untamed Cat Food or find out more about how the company was assessed on Untamed’s dedicated brand page.