Skip to content

Ethical brand ratings and accreditation since 2001

Back to table

BACARDÍ

How ethical and sustainable is BACARDI? 

BACARDI is included in The Good Shopping Guide‘s Spirits Ethical Ratings Table. BACARDI has yet to meet our ethical standards, but we believe that in the future, the brand will make the necessary changes to function as a more ethical organisation.

More information on the issues this industry faces may be found in The Good Shopping Guide to Ethical Spirits brands. Then, in our Spirits Ethical Ratings Table compare it to other brands.

What does BACARDI do?

BACARDI was founded in 1862 by Don Facundo Bacardi Massó. The brand now sells a wide variety of flavoured, spiced and dark rum but is mostly recognised for its classic white rum. You can read more on the history of BACARDI rum here.

For which criteria does BACARDI perform poorly? 

BACARDI received a low rating for its lack of certified-Organic products and certified-Vegan alcohol, as well as having donated over $190k in recent election cycles.

In what areas does BACARDI score well for its ethics?

BACARDI receives a high score for its latest Environmental Report which shows evidence of progress and clear targets. BACARDI also received a high rating in our Nuclear, Fossil Fuel, Armaments and Animal Welfare research categories.

How can BACARDI improve its Ethical Rating?

The Ethical Rating of a brand is divided into three categories by The Good Shopping Guide: the Environment, People and Animals.

BACARDI may improve its rating and fulfil our fundamental ethical requirements by introducing a certified-Vegan alcohol range and ceasing all Political Donations to avoid affiliation with any political views and issues.

Why not check out The Good Shopping Guide’s Ethical Accreditation if you work for or with a spirits company that places ethics high on its priority list? Contact us to learn more, or complete our short form for an initial sustainability evaluation.

Ethical performance in category

0

GSG score

54
65

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Genetic Modification

    Acceptable

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Poor

People

  • Armaments

    Good

  • Political Donations

    Poor

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Acceptable

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating