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Ethical brand ratings and accreditation since 2001

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Bloom & Wild

How ethical and sustainable is Bloom & Wild?

Bloom & Wild is a brand of flowers ethically scored by The Good Shopping Guide. The brand scored well in The Good Shopping Guide’s Ethical Flower Delivery Companies Ratings Table. Bloom & Wild scores above our Ethical Benchmark. The brand also ranks in the top percentile in most of our categories, the exemptions being Genetic Modification and Ethical Accreditation.

If Bloom & Wild proposed they should be awarded Ethical Accreditation, we would be willing to award it that status. By doing this Bloom & Wild would be given recommendations on how to improve further as well as see the benefits being Ethically Accredited brings.

For more information on the ethical issues of this company please visit the Ethical Flower Delivery Companies article by The Good Shopping Guide and see how additional brands score in our Ethical Flower Delivery Companies Ratings Table.

What is Bloom & Wild and what does it do?

Bloom & Wild was founded by two young people who wanted to start an ethical flower delivery company with care at its heart. Its ‘Sustainability‘ and ‘Our Story‘ sections on its website attest to its many ethical initiatives, including aims to be carbon neutral and to raise awareness for those in the UK who are full-time, unpaid carers for friends and family members.

Where does Bloom & Wild score well as a brand ethically?

Bloom & Wild scores in the top fraction of brands in most of our assessment categories such as Animal Welfare, Nuclear Power, an Environmental Report, and Fairtrade products.

How can Bloom & Wild improve its Ethical Rating?

The Good Shopping Guide uses a myriad of assessment areas to determine if a brand is considered ethical and suitable for Ethical Accreditation. These criteria are used to calculate Bloom & Wild’s scores across all of its surveyed areas. To continue improving its Ethical Rating, the business can apply for Ethical Accreditation and acquire that status. In addition, by following the path of other high-ranking brands, the brand could potentially rank higher in the bracket of organic products.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Organic


  • Nuclear Power


  • Fossil Fuels



  • Animal Welfare



  • Armaments


  • Political Donations


  • Fairtrade



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating