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Ethical brand ratings and accreditation since 2001

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Good shopping guide ethical accreditation tick

Braun

How ethical is Braun?

Braun is a German consumer products company founded in 1921 and makes a range of products from personal grooming to cameras and home appliances.

Braun has been given an above-benchmark score on The GOOD Shopping Guide’s Ethical Kitchen Appliances Ratings Table. Although it has not yet met our ethical benchmark, we hope to see Braun make progress in future.

Read more about the issues facing the Ethical Kitchen Appliances sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

In which areas does Braun perform poorly?

Braun gets a middle rating for its Code of Conduct, as it does have a ‘dealing with suppliers’ section but the information relating to child labour is vague, and there are a number of issues left unaddressed. Find out more about how we rate by exploring our ethical criteria.

In which areas does Braun score well for its ethics?

We found no criticisms of Braun relating to; Fossil Fuels, Animal Welfare, Human Rights, Armaments or Political Donations, so it scores well for these criteria.

What About Ethical Accreditation?

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

77
75

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

People

  • Armaments

    Good

  • Code of Conduct

    Acceptable

  • Political Donations

    Good

  • Human Rights

    Good

Other

  • Ethical Accreditation

    Poor

  • Other Criticisms

    Acceptable

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating