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Ethical brand ratings and accreditation since 2001

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Is Buxton the most ethical and sustainable brand of bottled water? 

Buxton is a bottled water brand that is listed in The Good Shopping Guide’s Ethical Ratings Table for Bottled Water. Although Buxton has not yet met our ethical principles, we anticipate that the brand will improve in the future. A brand must comply with a number of different qualities in order for us to award Ethical Accreditation and does very well in some of our research criteria. However, in some of our other research categories, Buxton still must make many improvements if it is to reach our Ethical Benchmark.

We would have extra confidence in this brand if it submitted itself to apply for Ethical Accreditation, whereby The Good Shopping Guide would be able to make a more detailed assessment and provide recommendations for ethical improvement. We acknowledge that there is a lot of room for improvement by this brand, but we are confident that this brand can become Ethically Accredited in the future if it takes sustainability and brand ethics seriously.

If you’re interested in finding out more about the Ethical Bottled Water sector, you can read our extensive editorial article on the issues faced by this industry.

What does Buxton do and what is its history?

This mineral water is sourced locally and from Buxton, in the heart of the Peak District.

For which criteria does Buxton perform poorly? 

Regardless of Buxton ranking strongly in many of our research criteria for the Ethical Bottled Water brands sector, the business still has some issues to address. These include clarifying its position on Genetic Modification and introducing an Animal Welfare policy that safeguards animal life.

In what areas does Buxton score well for its ethics?

Buxton does score above our benchmark in imperative categories such as publicly supplying an Environmental Report, and no investments found in Nuclear industries or in military Armaments.

Accreditation in Ethics and Sustainability for Bottled Water Brands

If you work for or own an Ethical Bottled Water company, why not look into The Good Shopping Guide’s Ethical Accreditation? Receive personalised advice and suggestions on corporate ethics and sustainability, and submit your application to use our prestigious Ethical Mark. Simply complete our short Sustainability and Ethics Application form to get started.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Nuclear Power


  • Fossil Fuels



  • Animal Welfare



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


  • Public Record Criticisms+


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating