Dead Man’s Fingers

How ethical and sustainable is Dead Man’s Fingers? 

Dead Man’s Fingers is included in The Good Shopping Guide’s Spirits Ethical Ratings Table. Dead Man’s Fingers has yet to meet our ethical standards, but we believe that in the future, the brand will make the necessary changes to function as a more ethical organisation.

More information on the issues this industry faces may be found in The Good Shopping Guide to Ethical Spirits brands. Then, in our Spirits Ethical Ratings Table, compare Dead Man’s Fingers to other brands.

What does Dead Man’s Fingers do?

Dead Man’s Fingers was first released in 2015 in Cornwall, UK. The brand sells rum in a range of different flavours such as: spiced, white, coffee, passionfruit, cream liqueur and tequila liqueur. Dead Man’s Fingers is owned by Halewood Artisanal Spirits Plc.

For which criteria does Dead Man’s Fingers perform poorly? 

Dead Man’s Fingers received a low rating for its lack of Organic and Vegan rum as well as the brand’s parent company lacking a strong Environmental Report. Halewood’s lack of detail, progress and goals does not reflect well on the brand given the size of the company.

In what areas does Dead Man’s Fingers score well for its ethics?

Dead Man’s Fingers earns a high rating in the categories of Political Donations, Nuclear Energy, and Fossil Fuels because the brand is neither affiliated with nor being criticised in these areas.

How can Dead Man’s Fingers improve its Ethical Rating?

Dead Man’s Fingers could improve its rating and fulfil our benchmark ethical requirements by releasing a more detailed and specific Environmental Report and a certified-Organic alcohol product.

The Ethical Rating of a brand is divided into three categories by The Good Shopping Guide: the Environment, People and Animals. Find out more about how we rate and research brand ethics here.

Given its proximity to the benchmark score, Dead Man’s Fingers might consider applying for Ethical Accreditation to receive a more thorough assessment as well as detailed guidance on how to improve its practices and stand out from the greenwash.

Why not check out The Good Shopping Guide’s Ethical Accreditation if you work for or with a spirits company that places ethics high on its priority list, or that wants to improve its ESG/ CSR policies?

Contact us to learn more about Ethical Accreditation, or complete our short form for an initial ethical evaluation.