Dead Man’s Fingers

How ethical and sustainable is Dead Man’s Fingers? 

Dead Man’s Fingers is included in The Good Shopping Guide’s Spirits Ethical Ratings Table. Dead Man’s Fingers has yet to meet our ethical standards, but we believe that in the future, the brand will make the necessary changes to function as a more ethical organisation. Dead Man’s Fingers might increase consumer trust by applying for Ethical Accreditation, which would include a more complete examination and suggestions for ethical development.

More information on the issues this industry faces may be found in The Good Shopping Guide to Ethical Spirits brands. Then, in our Spirits Ethical Ratings Table, compare Dead Man’s Fingers to other brands.

What does Dead Man’s Fingers do?

Dead Man’s Fingers was first released in 2015 in Cornwall, UK. The brand sells rum in a range of different flavours such as: spiced, white, coffee, passionfruit, cream liqueur and tequila liqueur.

Dead Man’s Fingers also has a bar and rum distillery in Bristol in 2019. Dead Man’s Fingers is owned by Halewood Artisanal Spirits Plc.

For which criteria does Dead Man’s Fingers perform poorly? 

Dead Man’s Fingers received a low rating for its lack of Organic and Vegan rum as well as the brand’s parent company not having a strong Environmental Report. Halewood has a sustainability page mentioning commitments to waste reduction, renewable energy and sustainable packaging but has no evidence of the progress and lacks detail which for a company of this size is unacceptable.

In what areas does Dead Man’s Fingers score well for its ethics?

Dead Man’s Fingers earns a high rating in the categories of Political Donations, Armaments, Nuclear Energy, and Fossil Fuels because the brand is unaffiliated with or under fire in these areas. Additionally, The brand has no Public Record Criticisms and has a great rating for Animal Welfare.

How can Dead Man’s Fingers improve its Ethical Rating?

Dead Man’s Fingers could improve its rating and fulfil our fundamental ethical requirements by releasing a more detailed and specific Environmental Report and a certified- Organic alcohol product.

The Ethical Rating of a brand is divided into three categories by The Good Shopping Guide: the Environment, People and Animals. Find out more about how we rate and research brand ethics here.

Dead Man’s Fingers might apply for Ethical Accreditation at for more detailed guidance on how to improve and stand out from the greenwash.

Why not check out The Good Shopping Guide’s Ethical Accreditation if you work for or with a spirits company that places ethics high on its priority list, or that wants to improve its ESG/ CSR policies?

Contact us to learn more about Ethical Accreditation, or complete our short form for an initial ethical evaluation.