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Ethical brand ratings and accreditation since 2001

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Is Electrolux an eco-friendly washing machine brand?

Owned by the Swedish home appliance company of the same name, Electrolux has a below-benchmark score on The Good Shopping Guide’s Washing Machines Ethical Ratings Table.

As Electrolux does not yet meet our minimum ethical benchmark, it is not currently eligible for Ethical Accreditation.  Despite this, we still encourage Electrolux to get in touch with us and apply. When we receive its application, The Good Shopping Guide will provide Electrolux with some advice on how to become a more ethical brand.

Do you want to find out how other brands rate against Electrolux within the Ethical Washing Machines sector? Have a look at The Good Shopping Guide’s Washing Machines Ethical Ratings Table.  From our Ratings Table, you can learn all about the criteria that a brand needs to fulfil in order to meet our minimum ethical benchmark and become a top-rated brand.

The Good Shopping Guide suggests that all brands begin to introduce more ethical and sustainable policies like our top-rated brands.

Does Electrolux have an Environmental Report?

For The Good Shopping Guide’s Environmental Report category, Electrolux is awarded with a top score.

Electrolux has a recent Sustainability Report which contains targets for 2025. These targets include a reduction in CO2 emissions, water and energy. Additionally, Electrolux shares its progress on previous targets.

Why does Electrolux have a middle rating for Political Donations?

Electrolux has donated over £27k in recent US election cycles. Because this amount is above our threshold for a top rating, Electrolux receives a middle score.

What can Electrolux do to improve its score? 

Electrolux’s below benchmark score within The Good Shopping Guide’s Ethical Washing Machines sector is the result of an evaluation of multiple ethical criteria.

Because it currently has a low rating in the Ethical Washing Machines sector, The Good Shopping Guide encourages Electrolux to get in touch with us and apply for Ethical Accreditation. After receiving its application, The Good Shopping Guide will offer the company some personalised advice on how to raise its score on the Washing Machines Ethical Ratings Table.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Nuclear Power


  • Fossil Fuels



  • Animal Welfare



  • Armaments


  • Code of Conduct


  • Political Donations


  • Human Rights



  • Ethical Accreditation


  • Other Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating