Frubes

How ethical is Frubes?

Frubes is a yoghurt brand which has an above-benchmark score on The Good Shopping Guide’s Ethical Yoghurt Ratings Table.

We would have extra confidence in Frubes if it submitted itself to apply for Ethical Accreditation, whereby The Good Shopping Guide would make further detailed assessment and recommendations for ethical improvement.

Find out more about the ethical issues facing the Yoghurt sector.

What does Frubes do?

Frubes are tubes of vitamin-fortified yoghurt aimed at children. The brand is now owned by Groupe Sodiaal.

In which areas does Frubes perform poorly?

Frubes was marked down under our criteria for GMOs.

Find out more about how we rate by exploring our ethical criteria.

In which areas does Frubes score well for its ethics?

Frubes scores well for its Environmental Report as well as Fossil Fuels and Armaments due to a lack of criticisms across these criteria.

How can Frubes improve its ethical rating?

The score that Frubes is awarded with on The Good Shopping Guide’s Ethical Yoghurt Ratings Table is the result of an evaluation of multiple ethical criteria. To reach our minimum ethical benchmark and qualify for Ethical Accreditation, Frubes has some issues to resolve, including its use of GMOs.

If it applies for Ethical Accreditation, The Good Shopping Guide will be able to give Frubes some guidance to improve on these areas.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.