Skip to content

Ethical brand ratings and accreditation since 2001

Back to table

Kinder

Is Kinder the most ethical and sustainable chocolate?

Kinder is a Ferrero chocolate brand that is listed in The Good Shopping Guide’s Ethical Chocolate Ratings Table. Although Kinder has not yet met our ethical principles, we anticipate that the brand will improve in the future. There is, however, still much room for advancement.

Find out more about the ethical issues faced by the Chocolate sector and see how other brands score in our Ethical Chocolate Ratings Tables.

What does Kinder do and what is its history?

In the centre of the little Italian town of Alba, in 1968, the Kinder brand’s history begins. The Ferrero company added what would become a well-known brand when Michele Ferrero created Kinder Chocolate. Did you know that the second-largest chocolate brand in the world is, in fact, Kinder? The company’s extensive selection of chocolate goods, which range from chocolate bars to sweets with surprises inside, is currently distributed in 170 countries. Each Kinder toy was first hand-painted after being hand-moulded, and 100 toys were produced annually.

For which criteria does Kinder perform poorly?

As a low-scoring brand, Kinder still has many issues to address.

For instance, the brand receives a bottom rating in the Palm Oil Free category, as Kinder products contain palm oil and Ferrero is a known palm oil buyer.

Additionally, the brand receives a bottom rating for Public Record Criticisms, due to the numerous ethical and environmental issues that Ferrero is involved in.

In what areas does Kinder score well for its ethics?

Kinder achieves a top rating in the Nuclear Power, Fossil Fuels and Armaments categories, due to Ferrero’s lack of involvement in these industries.

More information about Kinder…

Check out how Kinder scores in relation to other chocolate brands on our Ethical Chocolate Ratings Table. If you own or work for a chocolate brand, why not submit your company or product for assessment and Ethical Accreditation from The Good Shopping Guide?

Ethical performance in category

0

GSG score

32
70

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Genetic Modification

    Poor

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

  • Palm Oil Free

    Poor

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Poor

People

  • Armaments

    Good

  • Political Donations

    Acceptable

  • Fairtrade

    Poor

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Poor

  • Public Record Criticisms+

    Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating