Kronenbourg 1664

How ethical and sustainable is Kronenbourg 1664? 

Kronenbourg 1664 is included in The Good Shopping Guide’s Beer, Lager & Cider Ethical Ratings Table. Even though Kronenbourg 1664 hasn’t yet met our Ethical Benchmark, we have trust that ultimately it will do so and implement other ethical policies to improve its CSR and ESG. By submitting an application for Ethical Accreditation, which entails a more extensive assessment and recommendations for ethical development, Kronenbourg 1664 may increase customer confidence.

More information on the issues may be found in The Good Shopping Guide to Ethical Lager, Cider and Beer brands.

Then, in our Beer, Lager and Cider Ethical Ratings Table compare it to other brands.

What does Kronenbourg 1664 do?

Kronenbourg 1664 originated in Strasbourg, France created by a brewer, Jérôme Hatt. The brand celebrated its 350th year in 2014. You can read more about the brand’s history here.
Kronenbourg 1664 is a pale lager.

Heineken acquired this brand in 2008 and eventually sold its UK rights to Carlsberg Group in 2023.

For which criteria does Kronenbourg 1664 perform poorly? 

Kronenbourg 1664 received poor ratings for its lack of Organic and Vegan beers, as well as Public Record Criticisms for poor ethical practices.

Past Criticisms of Kronenbourg 1664s ethical record

Kronenbourg 1664’s ethics criticisms come from its parent company, Carlsberg Group. Carlsberg has been criticised for several ethical concerns, including the use of Uyghur forced labour.

In what areas does Kronenbourg 1664 score well for its ethics?

For its Environmental Reporting, Nuclear Power, Animal Welfare, Political Donations, and Armaments, Kronenbourg 1664 obtains top marks. Carlsberg has a sustainability strategy that includes a range of long-term environmental goals, therefore earning Kronenbourg 1664 a top score.

How can Kronenbourg 1664 improve its Ethical Rating?

Kronenbourg 1664 could apply for Ethical Accreditation for more detailed suggestions on how to improve. The Ethical Rating of a brand is divided into three categories by The Good Shopping Guide: the Environment, People and Animals. Find out more about how we rate.

By introducing an organic or vegan beer line, Kronenbourg 1664 may raise its rating and satisfy our core ethical standards. The brand should also consider how to improve its public perception in regards to itself and its parent company, Carlsberg.

Why not check out The Good Shopping Guide’s Ethical Accreditation if you work for or with a beer, lager or cider brand that places ethics high on its priority list?

Contact us to learn more, or complete our short form for an initial ethical evaluation.