Löfbergs

How ethical is Löfbergs?

Löfbergs is a coffee brand which has achieved The GOOD Shopping Guide’s ethical benchmark on our Ethical Coffee Ratings Table. With a score of 69 out of 100, Löfbergs demonstrates a commitment to ethical and sustainable business practices across several criteria, though its score sits close to the benchmark threshold and several areas present opportunities for improvement.

Löfbergs has not yet received The GOOD Shopping Guide’sEthical Accreditation, an editorial endorsement awarded to brands which achieve a high ethical score across our multi-criteria assessment. Receiving this endorsement would strengthen the brand’s standing as a recognised ethical choice for consumers in the coffee sector.

What does Löfbergs do?

Löfbergs Lila AB was founded in 1906 in Karlstad, Sweden, and remains family-owned across its third and fourth generations. The company is one of the largest coffee roasteries in the Nordic countries and one of the world’s largest purchasers of organic and Fairtrade-labelled coffee. Löfbergs produces a range of whole bean, ground, and specialty coffees using 100% Arabica beans, and operates across around ten core markets including the UK, where it sells directly to consumers.

Why does Löfbergs perform well ethically?

Löfbergs achieves good ratings across the majority of criteria assessed by The GOOD Shopping Guide. The brand receives good ratings for environmental reporting, organic ingredients, and fossil fuels, reflecting its long-standing commitment to sustainable sourcing and environmental transparency. Löfbergs receives good ratings for animal welfare, armaments, irresponsible marketing, and political donations, and has no documented public record criticisms. As a long-established, family-owned business with sustainability embedded as a founding principle, Löfbergs demonstrates solid ethical conduct across governance and environmental criteria.

What could improve Löfbergs’ ethical positioning?

While Löfbergs offers Fairtrade certified products within its range, its poor rating in the Fairtrade field indicates that certification does not extend consistently across all product lines assessed by The GOOD Shopping Guide. Broadening Fairtrade coverage across its full product range would address this inconsistency and bring the rating in line with the brand’s stated sourcing commitments.

Löfbergs also receives a poor rating for packaging. For a company with a history of sustainable packaging innovation, this represents a meaningful opportunity to strengthen its environmental credentials through improved packaging standards across its range.

Obtaining The GOOD Shopping Guide’sEthical Accreditation would provide editorial recognition of Löfbergs’ ethical standards and make it easier for consumers to identify the brand as an editorially endorsed choice in the coffee sector.

Consumers seeking coffee brands with stronger overall ethical credentials are encouraged to consult our Ethical Coffee Ratings Table to compare alternatives. Our how we rate page explains the criteria used to assess all brands in this sector.