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Ethical brand ratings and accreditation since 2001

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Organic Basics

How ethical is Organic Basics?

Organic Basics is an activewear brand owned by Delta Galil Industries Ltd. and has a good score on The Good Shopping Guide’s Ethical Activewear Ratings Table.

With an above-benchmark GSG score of 63, Organic Basics can be considered an ethical brand. Organic Basics hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Activewear sector to follow Organic Basics’ example and adopt more ethical policies and practices.

What does Organic Basics do?

Organic Basics is a sustainable Activewear brand based in Copenhagen. Their mission is to make basic clothing which is both Earth and people friendly, using recycled, recyclable, plant-based and organic materials and ethical production.

In which areas does Organic Basics perform well?

Organic Basics performs well for its Environmental Report which evidences the brand’s progress and includes waste and energy reduction targets for the future. Organic Basics is also Organic certified, and scores highly for Animal Welfare due to most of its animal materials being PETA approved, and its wool products being recycled.

We found no criticisms for Nuclear or Fossil Fuels, therefore Organic Basics scores well in these criteria.

Unfortunately Organic Basics only provides a short Code of Conduct and so receives a middle score for this criterion. It has also faced some Human Rights criticisms in the past regarding the ‘Don’t Buy Into Occupation’ coalition, so only receives a middle rating for Human Rights.

Find out more about our ethical criteria.

What can Organic Basics do to improve its score?

The above benchmark score that Organic Basics is awarded with on The Good Shopping Guide’s Ethical Activewear Ratings Table is the result of an evaluation of multiple ethical criteria.

As Organic Basics already receives a top score in the Ethical Activewear sector, The Good Shopping Guide encourages it to get in touch and apply for Ethical Accreditation. After sending in its application, Organic Basics will be offered the use of The Good Shopping Guide ethical mark.

We would however encourage Organic Basics to enhance its Code of Conduct to improve its score and would be able to give some guidance on this after receiving its application.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our ethical mark, showcasing to consumers that it is an ethical and sustainable brand.

If you’re interested in learning more about how to attain Ethical Accreditation, please contact us or complete a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Organic


  • Nuclear Power


  • Better Cotton Initiative


  • Fossil Fuels



  • Animal Welfare



  • Armaments


  • Code of Conduct


  • Political Donations


  • Ethical Trading Schemes


  • Human Rights



  • Ethical Accreditation


  • Other Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating