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Ethical brand ratings and accreditation since 2001

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SSE Airtricity (NI)

How ethical is SSE Airtricity?

SSE Airtricity is an energy supplier founded in Ireland in 1997 to provide sustainable gas and electricity to Ireland and the UK. SSE Airtricity has been given a below-benchmark score on The Good Shopping Guide’s Ethical Energy Suppliers Ratings Table.

Although it has not yet met our ethical benchmark, we hope to see SSE Airtricity make progress in future.

Read more about the issues facing the Ethical Energy Suppliers sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

In which areas does SSE Airtricity perform poorly?

SSE Airtricity gets a bottom score for Pollution, as SSE Thermal’s gas-fired power station in Peterhead was recently named as one of the worst polluters in Scotland. It gets a middle rating for Energy Mix, as its percentage is above the Renewable Obligation amount but not high enough for a top rating. Find out more about how we rate.

In which areas does SSE Airtricity score well for its ethics?

SSE Airtricity is given a top rating for its Environmental Report as SSE Plc’s Sustainability Report contains detailed targets. The company also receives a top rating for Nuclear Power as it has no involvement with the industry.

We found no criticisms of SSE Airtricity relating to Animal Welfare, Armaments or Political Donations therefore it scores well for these criteria.

How can SSE Airtricity improve its ethical rating?

The below-benchmark score that SSE Airtricity is awarded is the result of an evaluation of multiple ethical criteria. To reach our minimum benchmark score and qualify for Ethical Accreditation, SSE Airtricity has some issues to resolve including its issues with pollution.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Energy Mix


  • Nuclear Power


  • Pollution



  • Animal Welfare



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Other Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating