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Ethical brand ratings and accreditation since 2001

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Strong Roots

How ethical is Strong Roots?

Strong Roots  is a food brand which has a good score on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table.

With an above-benchmark GSG score, Strong Roots can be considered an ethical brand. Strong Roots hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Ethical Vegan & Vegetarian Foods sector to follow Strong Roots’ example and adopt more ethical policies and practices.

What does Strong Roots do?

Strong Roots is a plant-based brand which was founded by Sam Dennigan to bring producers and consumers closer together. The range includes frozen ingredients and vegetables as well as ready meals.

In which areas does Strong Roots perform well?

Strong Roots performs well for its Environmental Report as it has a Sustainability page with lots of information and an impact report. It also gets a top score for GM as it has a non-GMO statement on its site, and Vegetarian as it is certified by The Vegan Society.

We found no criticisms of Strong Roots relating to; Nuclear, Fossil Fuels, Animal Welfare, Political Donations or Armaments, therefore the brand scores well for these criteria. Find out more about how we rate.

What can Strong Roots do to improve its score?

The above benchmark score that Strong Roots is awarded on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table is the result of an evaluation of multiple ethical criteria. As Strong Roots already receives a top score in the Ethical Vegan & Vegetarian Foods sector, we encourage it to get in touch and apply for Ethical Accreditation, after which it will be offered the use of The Good Shopping Guide Ethical Mark.

However we would also encourage Strong Roots to gain organic certification in order to improve its score. If it applies for Ethical Accreditation, The Good Shopping Guide would be able to offer some guidance on this.

Were you aware that your brand could benefit from Ethical Accreditation? If accredited by The Good Shopping Guide, brands can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable supplier. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

90
75

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Genetic Modification

    Good

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Good

People

  • Armaments

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

  • Ethical Innovator

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating