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Ethical brand ratings and accreditation since 2001

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How ethical and sustainable are Walkers? 

Walkers is included in The Good Shopping Guide‘s crisps Ethical Ratings Table. Walkers has yet to meet our ethical standards, but we believe that in the future, the brand will make the necessary changes to function as a more ethical organisation.

Are you interested in seeing how Walkers rates against other brands within the Ethical Crisps sector? Visit the Crisps Ethical Ratings Table. From The Good Shopping Guide’s Ratings Tables, you can learn more about the criteria that our top-rated brands have fulfilled.

Read more about the issues facing the Crisps sector.

What does Walkers do?

Walkers is a popular Crisp brand owned by PepsiCo, the brand began in 1948 and now owns many variations of crisp brands. Walkers sells crisps in a range of classic flavours including ready salted, salt & Vinegar, cheese & onion and prawn cocktail. Walkers products are sold in around 200 countries.

For which criteria does Walkers perform poorly? 

Pepsi, the parent company of Walkers, received negative feedback for its stance on genetic modification after admitting to using GM ingredients in some of its products.  Due to its use of animal research (also known as ‘animal testing’) and millions in political contributions over recent U.S. election cycles, Pepsi also earned a low ranking for Animal Welfare and Political Donations.

In what areas does Walkers score well for its ethics?

A good grade is given to the Walkers report for its Environmental Report. The PepsiCo sustainability report includes a set of specific 2025 goals, all of which are accessible to the public on the business’ website.

How can Walkers improve its ethical rating?

The Ethical rating of a brand is divided into three categories by The Good Shopping Guide: the Environment, People and Animals. Find out more about how we rate.

By eliminating all GMOs from its goods and stopping all political donations, Walkers may raise its grade and conform to our core ethical standards.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands within the Ethical  Crisps sector have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power


  • Fossil Fuels


  • Palm Oil Free



  • Animal Welfare


  • Vegetarian/Vegan Verified



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


  • Public Record Criticisms+


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating