Crufts Pet Insurance

How ethical is Crufts Pet Insurance?

Crufts Pet Insurance is one of the UK’s most ethical and sustainable pet insurance providers, according to our latest research. The brand holds Ethical Accreditation from The GOOD Shopping Guide and is featured in the Top 200 Ethical Businesses, as well as ranking highly on the Ethical Pet Insurance Table.

Crufts Pet Insurance is owned by Agria Pet Insurance, another brand with Ethical Accreditation and a top-rated score in The GOOD Shopping Guide.

We encourage other Pet Insurance companies to adopt more sustainable and ethical practices and policies by modelling themselves after Crufts.

Where does Crufts perform well?

Crufts Pet Insurance performs strongly across a wide range of ethical criteria, particularly for its robust Responsible Investment Policy, avoiding investments in controversial industries such as weapons manufacturing. This top rating demonstrates a clear commitment to ethical finance, helping ensure that customer premiums are not propping up fossil fuels or other harmful sectors.

Its parent company, Agria, also has a recent Sustainability Report, which earns another top rating in our Environmental category. The report offers ample evidence of its continuous work to reduce its carbon footprint through initiatives like emissions reduction targets, renewable energy and tree planting. We also found no negative records for environmental destruction, political donations, irresponsible lending or other criticisms. For more information on how we rate, click here.

What makes Crufts Pet Insurance ethical?

Crufts Pet insurance has also been awarded our Ethical Innovator status, recognising businesses that go beyond expectations to benefit people, animals, and the planet.

Through Agria, Crufts also supports biodiversity and environmental initiatives. For example, it has partnered with organisations such as the British Bee Veterinary Association to distribute over 11,000 bee-friendly seed packets to customers – a practical step towards supporting pollinators and ecosystems

How did Crufts attain Ethical Accreditation? 

Crufts Pet Insurance has attained Ethical Accreditation from The GOOD Shopping Guide. This entailed filling out an application and thoroughly reviewing the company’s ethical standards and procedures. Crufts’s Ethical Accreditation is subject to regular review.

As a result, Crufts Pet Insurance is permitted to use our GOOD Shopping Guide ETHICAL mark, which certifies the brand’s ethical status and allows consumers to recognise Crufts as an ethical brand.

To read more about Crufts’s Pet Insurance options, click here.