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Ethical brand ratings and accreditation since 2001

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Linda McCartney

How ethical is Linda McCartney?

Linda McCartney is a plant-based food brand which has a below-benchmark score on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table. Although Linda McCartney has not yet met our ethical benchmark, we hope to see the brand make progress in the future.

We would have extra confidence in Linda McCartney if it applied for Ethical Accreditation, whereby The Good Shopping Guide would make further detailed assessment and recommendations for ethical improvement.

Find out more about the ethical issues facing the Ethical Vegan & Vegetarian Foods sector.

What does Linda McCartney do?

Linda McCartney is named after its founder, who was a famous advocate of a vegetarian lifestyle and created the brand in 1991. Linda McCartney was purchased by the Hain Celestial Group in 2006.

In which areas does Linda McCartney perform poorly?

Linda McCartney was marked down under our criteria for GM as the brand’s parent company, Hain Celestial, states that there is a usage of GMOs in its food products. The brand receives a middle rating for its Environmental Report as the information available is vague.

Find out more about how we rate by exploring our ethical criteria.

Past Criticisms of Linda McCartney’s record

We did not find any past criticisms of Linda McCartney.

 

In which areas does Linda McCartney score well for its ethics?

We found no public record criticisms of Linda McCartney relating to; Organic, Nuclear, Fossil Fuels, Animal Welfare, Vegetarian, Political Donations or Armaments, therefore the brand scores well for these criteria. Find out more about how we rate.

How can Linda McCartney improve its ethical rating?

The below-benchmark score that Linda McCartney is awarded with on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table is the result of an evaluation of multiple ethical criteria.

To reach our minimum ethical benchmark and qualify for Ethical Accreditation, Linda McCartney has some issues to resolve, including its use of GMOs. If it applies for Ethical Accreditation, The Good Shopping Guide will be able to give Linda McCartney some guidance to improve on these areas.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

54
75

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Good

  • Genetic Modification

    Poor

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Good

People

  • Armaments

    Good

  • Political Donations

    Acceptable

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Poor

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating