Vogel’s

How ethical is Vogel’s?

Vogel’s is a brand of bread which has a below-benchmark score on The Good Shopping Guide’s Ethical Bread Ratings Table. Although Vogel’s has not yet met our ethical benchmark, we hope to see the brand make progress in the future.

We would have extra confidence in Vogel’s if it submitted itself to apply for Ethical Accreditation, whereby The Good Shopping Guide would make further detailed assessment and recommendations for ethical improvement.

Find out more about the ethical issues facing the Ethical Bread sector.

What does Vogel’s do?

Vogel’s bread is named after pioneering Swiss nutritionist Alfred Vogel who believed in the importance of wholesome natural foods. Vogel’s is now owned by Finsbury Food Group Plc.

In which areas does Vogel’s perform poorly?

Vogel’s parent company, Finsbury Food Group, has an ‘environment’ page on its website but this is very vague for a large company, so Vogel’s gets a bottom score for its Environmental Report. Vogel’s also  scores poorly for our Organic and Palm Oil criteria.

Find out more about how we rate by exploring our ethical criteria.

Past Criticisms of Vogel’s record

We found no past criticisms of Vogel’s.

In which areas does Vogel’s score well for its ethics?

We found no public record criticisms of Vogel’s relating to GM, Nuclear, Fossil Fuels, Animal Welfare, Political Donations or Armaments so it scores well for these criteria.

How can Vogel’s improve its ethical rating?

The below-benchmark score that Vogel’s is awarded with on The Good Shopping Guide’s Ethical Bread Ratings Table is the result of an evaluation of multiple ethical criteria. To reach our minimum ethical benchmark and qualify for Ethical Accreditation, Vogel’s has some issues to resolve, including its lack of Organic certification and use of Palm Oil. If it applies for Ethical Accreditation, The Good Shopping Guide will be able to give Vogel’s some guidance to improve on these areas.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.