All about greenwashing
We discuss what greenwashing is and how you can navigate false claims to choose genuinely ethical products.
Ethical brand ratings and accreditation since 2001
We discuss what greenwashing is and how you can navigate false claims to choose genuinely ethical products.
New research ranks UK Garden Suppliers on their ethical policies and practices.
Exploring the environmental concern associated with traditional sun creams and recommendations for reef safe alternatives.
Effective strategies to leverage your company’s independent Ethical Accreditation.
Enhancing your brand values with Ethical Accreditation.
Signalling to your customers that your brand mirrors their values.
Do you think your company may be eligible for Ethical Accreditation?
We help brands communicate their ethical values through independent Ethical Accreditation.
Our research and accreditation exist to prevent greenwashing – based on fact, not fiction.
Supporting businesses which meet the highest ethical standards.
Helping to promote ethical business practices and support companies making a positive impact.
Prioritising the needs and interests of consumers who want to make ethical choices.