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Ethical brand ratings and accreditation since 2001

Brand Ratings Table

Astonish

Is Astonish an ethical cleaning products brand? 

On The GOOD Shopping Guide’s Cleaning Products Ethical Ratings Table, Astonish has a below-benchmark rating. Because of its low score, Astonish is not considered an ethical cleaning products brand.

Would you like to see how Astonish ranks against other cleaning product brands within the Ethical Cleaning Products sector? Visit The GOOD Shopping Guide’s Cleaning Products Ethical Ratings Table. From our Ratings Tables, you can find out about the criteria that a brand must meet in order to achieve a top rating.

In which categories does Astonish score well?

Astonish has been certified by The Vegan Society and The Vegetarian Society, awarding it with a top score in our Vegetarian/Vegan category. It also has a top score for Animal Welfare due to its certification from Cruelty Free International.

Where does Astonish score poorly?

Astonish receives a bottom rating for Toxic Chemicals Policy, as it does not have a public statement ruling out the use of all harmful chemicals in its products.

What can Astonish do to improve its score? 

Astonish’s below-benchmark score on The GOOD Shopping Guide’s Cleaning Products Ethical Ratings Table is the outcome of an assessment of multiple ethical criteria.

To improve, we recommend Astonish publishes a clear policy on the chemicals it uses.

Are you interested in finding out how attaining Ethical Accreditation could be beneficial for your brand? Accredited brands are allowed to display The GOOD Shopping Guide mark, showcasing to consumers that it is an ethical and sustainable brand. Please have a look at our Ratings Tables to learn about which brands within the Ethical Cleaning Products sector have been awarded with our ethical certification. Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category

0

GSG score

73
75

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Poor

  • Toxic Chemicals Policy

    Poor

  • Fossil Fuels

    Good

  • Packaging

    Acceptable

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Good

People

  • Armaments

    Good

  • Irresponsible Marketing

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating