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Ethical brand ratings and accreditation since 2001

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Bio D

How ethical is Bio D?

Bio D is included in The Good Shopping Guide’s Laundry Detergents Ethical Ratings Table. The brand obtains a satisfactory Good Shopping Guide ethical score and thereby passes our ethical criteria as a good ethical brand. We encourage other Laundry Detergent companies to follow Bio D’s lead and implement more ethical rules and procedures.

Are you interested in seeing how Bio D rates against other brands within the Ethical Laundry Detergent Sector? Visit the Laundry Detergent Ethical Ratings Table. From The Good Shopping Guide’s Ratings Tables, you can learn more about the criteria that our top-rated brands have fulfilled.

What does Bio D do?

Michael Barwell developed Bio D in 1989 in an effort to find naturally derived substitutes. The company is pleased to produce 100% vegan and cruelty-free goods and hold the B Corp certification. The company not only produces environmentally friendly laundry detergent, but also a variety of hand soap, toilet cleaning, bathroom cleanser, and washing up liquid.

In what areas does Bio D perform well? 

Bio D excels in a variety of business sectors. For a tiny business, the brand’s sustainability report lays out a lot of goals and provides a lot of detail. It tackles concerns related to the industry, such as energy consumption, trash generation, and water use, with specific goals for packaging and more ambiguous ones for carbon emissions. Phthalates, Triclosan, formaldehyde, and parabens are not used, according to the brand’s “What we leave out” webpage.

The brand is registered with CFI and a member of The Vegan Society in addition to getting high marks in the categories of armaments, political donations, nuclear power and fossil fuels.

How could Bio D rate higher on our Laundry Detergents Ethical Ratings Table? 

Bio D is eligible for Ethical Accreditation due to its satisfactory score according to The Good Shopping Guide, this is examined by looking at The Environment, Animals and People within a company and how much the brand considers this. Learn more about how we rate.

Ethical Accreditation boosts customer trust in a brand and serves as a certification for businesses to demonstrate that they meet an ethical standard.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Nuclear Power


  • Toxic Chemicals Policy


  • Fossil Fuels



  • Animal Welfare


  • Vegetarian/Vegan Verified



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


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