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Ethical brand ratings and accreditation since 2001

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Bloomtown

How ethical is Bloomtown? 

Bloomtown, an eco-friendly skincare business, is one of The Good Shopping Guide’s top-rated ethical brands and is featured on our list of the Top 200 Ethical Businesses.

The brand receives an excellent Good Shopping Guide ethical score in our Ethical Skincare Ratings Table and therefore successfully passes our ethical benchmark.

We encourage other companies in the Skincare sector to follow Bloomtown’s example and adopt more ethical policies and practices.

In which areas does Bloomtown perform well?

Bloomtown performs well across all ethical criteria, though its environmental commitments are particularly impressive. 

Bloomtown receives a top rating for its Environmental Report since the brand has a wide range of ethical and environmental policies. For instance, Bloomtown only uses recycled, recyclable, or biodegradable packaging, which demonstrates the brand’s focus on minimising waste from its products.

Moreover, Bloomtown receives a top rating under the Animal Welfare category, as the brand has a robust animal testing policy which confirms that its products are cruelty-free.

What makes Bloomtown so sustainable?

Bloomtown has many sustainable attributes that further the brand’s ethical status. Notably, Bloomtown is a 100% palm-oil-free company. Given the role that palm oil plays in tropical deforestation, this reflects Bloomtown’s commitment to addressing the ethical issues within its industry.

The brand is also involved in charitable initiatives and donates 10% of its profits to environmental and animal rescue charities, including The Orangutan Project. Additionally, Bloomtown has a #deforestationfree campaign, which encourages individuals to speak out about the controversial palm oil industry.

As a result of its extensive ethical and sustainable commitments, Bloomtown has been awarded a top rating in the Ethical Innovator category.

How did Bloomtown attain Ethical Accreditation? 

Bloomtown has attained Ethical Accreditation from The Good Shopping Guide. This involved an application process and a full review of the brand’s ethical policies and practices. Bloomtown is subject to an annual review to ensure the company maintains high ethical standards.

As a result, Bloomtown is permitted to use our Good Shopping Guide Ethical logo, which certifies the brand’s ethical status and allows consumers to recognise Bloomtown as an ethical brand.

Ethical performance in category

0

GSG score

91
75

GSG category benchmark

100

Awarded Ethical Accreditation

Ethical Rating

Environment

  • Environmental Report

    Good

  • Genetic Modification

    Good

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Poor

People

  • Armaments

    Good

  • Irresponsible Marketing

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Good

  • Public Record Criticisms

    Good

  • Ethical Innovator

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating