Cadbury

How ethical is Cadbury?

Cadbury is an Ice Cream brand which has a below-benchmark score on The Good Shopping Guide’s Ethical Ice Cream Ratings Table. Although Cadbury has not yet met our ethical benchmark, we hope to see the brand make progress in the future.

We would have extra confidence in Cadbury if it submitted itself to apply for Ethical Accreditation, whereby The Good Shopping Guide would make further detailed assessment and recommendations for ethical improvement.

Find out more about the ethical issues facing the Ice Cream sector and see how other brands score in our Ethical Ice Cream Ratings Table.

What does Cadbury do?

Cadbury is a brand of confectionery which also produces a range of ice creams. It is now owned by Mondelēz International.

In which areas does Cadbury perform poorly?

Despite Cadbury’s progress, there is still room for improvement. Cadbury was marked down under our criteria for GMO as its parent company, Mondelēz International, states that it believes GMO ingredients are safe to use. Mondelēz states that it still uses animal testing where required by law, so Cadbury receives a bottom rating for Animal Welfare.

Find out more about how we rate by exploring our ethical criteria.

Past Criticisms of Cadbury’s record

Cadbury’s parent company, Mondelēz International, has been accused of not coming through on its promise to scale back its presence in Russia during the Ukrainian war. The company has also come under fire for contributing to deforestation and child labour through its supply chain due to a lack of transparency surrounding its cocoa sources. There have been numerous other claims made against Mondelēz relating to child labour, land-grabs, use of harmful pesticides and destruction of forests for soya production.

In which areas does Cadbury score well for its ethics?

Cadbury’s parent company, Mondelēz International, has a report entitled ‘Snacking Made Right’ which includes lots of environmental targets, giving it a good score for its Environmental Report.

 

Cadbury scores well for Nuclear, Fossil Fuels and Armaments due to a lack of criticisms across these criteria.

How can Cadbury improve its ethical rating?

The below-benchmark score that Cadbury is awarded with on The Good Shopping Guide’s Ethical Ice Cream Ratings Table is the result of an evaluation of multiple ethical criteria.

To reach our minimum ethical benchmark and qualify for Ethical Accreditation, Cadbury has some issues to resolve, including its use of GMOs and Animal Testing. If it applies for Ethical Accreditation, The Good Shopping Guide will be able to give Cadbury some guidance to improve on these areas.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The Good Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand.

If you’re interested in learning more about how to attain Ethical Accreditation, please contact us or complete a Free Initial Assessment form.