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Ethical brand ratings and accreditation since 2001

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eFlorist

Is eFlorist an ethical flower delivery company?

Owned by Euroflorist 2.0 AB, eFlorist is an above-benchmark flower delivery brand within The Good Shopping Guide’s Ethical Flower Delivery Companies sector. As it already reaches our minimum Ethical Benchmark, all eFlorist needs to do to be awarded our ethics and sustainability logo is apply for Ethical Accreditation. By applying, eFlorist would receive a detailed assessment from The Good Shopping Guide on how it can improve its sustainability score before it received our certification.

Visit the Flower Delivery Companies Ethical Ratings Table to find out how other brands within the Ethical Flower Delivery Companies sector compare to eFlorist. Our Ratings Table can help you to learn more about the criteria that a brand has to meet so that it can reach our minimum Ethical Benchmark.

The Good Shopping Guide recommends that all other brands within the Flower Delivery Companies sector follow the example set by our top-rated brands and adopt more ethical practices.

What eFlorist an ethical flower delivery brand?

As a top-rated brand, eFlorist receives a top rating from The Good Shopping Guide in many of our categories.

We are especially pleased by eFlorist’s top score in our Fairtrade category. Euroflorist, eFlorist’s parent company sells Fairtrade flowers through its supplier FM Group. Its website states that its sustainable flowers are “grown, distributed, and delivered with precise care for the planet, environment, and people.”

What does eFlorist receive a bottom rating for?

Unfortunately, eFlorist receives a bottom rating for our Environmental Report category.

Euroflorist has a brief ‘Sustainable Flowers’ page. The brand briefly mentions producing Organic chocolates, but this has no relevance to its flowers.

What can eFlorist do to improve its score? 

eFlorist’s above benchmark score within The Good Shopping Guide’s Ethical Flower Delivery Companies sector is the outcome of an assessment of multiple ethical criteria.

The Good Shopping Guide recommends that eFlorist work on its bottom score for its Environmental Report so that it can see its position rise on the Flower Delivery Companies Ethical Ratings Table.

As it already reaches our minimum Ethical Benchmark, all eFlorist needs to do to be awarded our ethics and sustainability certification is to apply for Ethical Accreditation. By doing so, we could offer it the use of our logo which would certify its ethical status.

Would your Flower Delivery brand benefit from Ethical Accreditation? The Good Shopping Guide’s Ratings Tables can show you which other brands within the Flower Delivery Companies sector have received our ethics and sustainability certification. If you would like more information, contact us or fill out a rapid initial sustainability assessment form.

Ethical performance in category

0

GSG score

64
72

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Poor

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

People

  • Armaments

    Good

  • Political Donations

    Good

  • Fairtrade

    Poor

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating