Skip to content

Ethical brand ratings and accreditation since 2001

Back to table

Holland & Barrett

Is Holland & Barrett an ethical vitamin and supplement brand? 

Holland & Barrett is one of the world’s leading health and wellness retailers. It sells a range of branded and own-label products, including vitamins and supplements.

Unfortunately, Holland and Barret has a low score on The Good Shopping Guide’s Vitamins & Supplements Ethical Ratings Table.  As a result, it cannot yet be classed as an ethical brand. Despite this, The Good Shopping Guide encourages Holland & Barrett to get in touch and apply for Ethical Accreditation. By applying, The Good Shopping Guide would be able to offer Holland & Barrett an assessment and some advice on how to improve its bottom ratings.

Would you like to see how other brands compare against Holland & Barrett within the Ethical Vitamins & Supplements Sector? Visit the Vitamins & Supplements Ethical Ratings Table.  The Good Shopping Guide’s Ratings Table can teach you more about the criteria that our top-rated brands have met to achieve reaching our minimum ethical benchmark.

The Good Shopping Guide encourages all brands to follow the example set by our top-rated brands and start to introduce more ethical practices.

Does Holland & Barrett produce vegetarian or vegan supplements?

Some Holland & Barrett vitamins are certified by The Vegan Society, which confirms they are free of animal-derived ingredients.

As a result, it receives a top rating for our Vegetarian/vegan category.

Does Holland & Barrett have an Environmental Report?

Unfortunately, Holland & Barrett receives a bottom rating for The Good shopping Guide’s Environmental Report category.

Holland & Barrett has an ‘Environment’ page which addresses various environmental and sustainability issues. However, it contains no targets or evidence that shows the company’s progress.

What can Holland & Barrett do to improve its score? 

Holland & Barrett’ below benchmark score within The Good Shopping Guide’s Ethical Vitamins & Supplements Sector is the result of an evaluation of multiple ethical criteria.

Although it currently has a low score on the Vitamins & Supplements Ethical Ratings Table, we recommend that Holland & Barrett get in touch and apply for Ethical Accreditation. After we receive its application, The Good Shopping Guide will offer Holland & Barrett some advice on how to become one of the best supplement brands by working on its bottom scores.

Did you know that your brand could benefit from Ethical Accreditation? Companies that receive our accreditation can proudly display our logo, demonstrating to consumers that it is an ethical and sustainable brand. The Good Shopping Guide’s Ratings Tables can show you which other brands within the Ethical Vitamins & Supplements Sector have been awarded with our ethics and sustainability certification. Do you want to find out more? Please get in touch or fill out a free initial assessment form.















Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power


  • Fossil Fuels



  • Animal Welfare


  • Vegetarian/Vegan Verified



  • Armaments


  • Irresponsible Marketing


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating