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How ethical and sustainable is Honor?

Honor is a brand of smartphone and tablet that appears in The Good Shopping Guide’s Ethical PCs, Laptops, and Tablets Ratings Table.

Although Honor does not currently meet our Ethical Benchmark, we are hopeful that we will begin to see the brand make progress in the future. We would have extra confidence in this brand if it submitted itself to apply for Ethical Accreditation, as a result of which The Good Shopping Guide would make further assessments and recommendations on options for advancement in its CSR, ESG and ethics and sustainability policies and business practices.

To find out more about the ethics of the Laptop & Computer sector, read our comprehensive article on the ethical issues faced and caused by the tech industry.

What does Honor do?

Honor was founded in 2013 as a sub-brand of Huawei with the goal of offering reduced products to a younger demographic than the parent company. Honor’s smartphone line enabled Huawei to compete with mid-range online smartphone brands in China and across the globe. Honor primarily markets its products virtually, although some Honor products are also available in limited markets through retail stores.

Due to US sanctions, the Honor brand was sold in November 2020 to Shenzhen Zhixin New Information Technology, a majority state-owned company controlled by the Shenzhen municipal government, to ‘ensure’ the survival of its then-parent company, Huawei. American companies were prohibited from selling computer hardware to Huawei as a result of US sanctions.

For which criteria does Honor perform poorly?

Despite Honor’s progress, there is still room for improvement before the brand can be considered for Ethical Accreditation. Honor’s performance was below our Ethical Benchmark in a number of categories of inspection, specifically falling short in areas such as an Environmental Report, Eco Labels, and Conflict Minerals.

In what areas does Honor score well for its ethics?

Honor performed well in areas of critique such as Fossil Fuels, Nuclear Power and Animal Welfare.

How can Honor brand improve its Ethical Rating?

The Good Shopping Guide score is determined by a number of ethical criteria, and Honor’s score is based on these criteria. Honor has some issues to resolve in order to meet our minimum ethical standard and meet the requirements for Ethical Accreditation. The brand needs to prioritise the advancements in Conflict Minerals, Code of Conduct, and Environmental Reports. Until signs of progress have been made this brand will not be eligible to receive Ethical Accreditation.

If you work for or with a PC, Laptop, or Tablet company that promotes ethics and sustainability, why not check out The Good Shopping Guide’s Ethical Accreditation?

For more information on what The Good Shopping Guide can do for you, get in touch with us, or fill out our quick form for a quick ethical assessment. Otherwise, you can begin the procedure by completing our more detailed Ethical Accreditation application form. Learn why hundreds of companies have opted to receive The Good Shopping Guide’s Ethical Accreditation by reading our Benefits of Ethical Accreditation page.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Nuclear Power


  • Eco Labels


  • Fossil Fuels



  • Animal Welfare



  • Armaments


  • Code of Conduct


  • Political Donations


  • Human Rights


  • Conflict Minerals



  • Ethical Accreditation


  • Other Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating