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Ethical brand ratings and accreditation since 2001

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Good shopping guide ethical accreditation tick


How ethical is Irwin’s?

Irwin’s is a bread brand which has a good score on The Good Shopping Guide’s Ethical Bread Ratings Table. With a high GSG score, Irwin’s can be considered an ethical brand. Irwin’s hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Ethical Bread sector to follow Irwin’s example and adopt more ethical policies and practices.

What does Irwin’s do?

Irwin’s was originally founded in 1912 in County Armagh as a grocery retailer and is now Northern Ireland’s largest independent bakery.

In which areas does Irwin’s perform well?

Irwin’s performs well for its Environmental Report as it has information on its website about its zero waste to landfill achievement and use of renewable energy.

We found no criticisms relating to GM, Nuclear, Fossil Fuels, Animal Welfare, Political Donations or Armaments therefore Irwin’s scores well across these criteria. Find out more about our ethical criteria.

What can Irwin’s do to improve its score?

The above benchmark score that Irwin’s is awarded on The Good Shopping Guide’s Ethical Bread Ratings Table is the result of an evaluation of multiple ethical criteria.

As Irwin’s already receives a top score in the Ethical Bread sector, The Good Shopping Guide encourages it to get in touch and apply for Ethical Accreditation. After sending in its application, Irwin’s will be offered the use of The Good Shopping Guide Ethical Mark.

However we would encourage Irwin’s to cease its use of Palm Oil, and gain some Organic certification in order to improve its score. If Irwin’s applies for Ethical Accreditation, The Good Shopping Guide would be able to offer some guidance on this.

Were you aware that your brand could benefit from Ethical Accreditation? If accredited by The Good Shopping Guide, brands can display our ethical mark, showcasing to consumers that it is an ethical and sustainable supplier. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power


  • Fossil Fuels


  • Palm Oil Free



  • Animal Welfare



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating