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Ethical brand ratings and accreditation since 2001

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Jacksons of Yorkshire

How ethical is Jacksons of Yorkshire?

Jacksons of Yorkshire is a bread brand which has a good score on The Good Shopping Guide’s Ethical Bread Ratings Table. With a high GSG score, Jacksons of Yorkshire can be considered an ethical brand. Jacksons of Yorkshire hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Ethical Bread sector to follow Jacksons of Yorkshire’s example and adopt more ethical policies and practices.

What does Jacksons of Yorkshire do?

Jacksons of Yorkshire was founded in 1851 by William Jackson. It is the first UK bread brand to become palm oil free, and its packaging is now 100% recyclable.

In which areas does Jacksons of Yorkshire perform well?

Jacksons of Yorkshire has sustainability pages on its website under ‘Better World’ which includes targets for Net Zero by 2050 along with lots of other information, so Jacksons of Yorkshire gets a top score for its Environmental Report. It also gets a top score for being Palm Oil free.

We found no criticisms relating to GM, Nuclear, Fossil Fuels, Animal Welfare, Political Donations or Armaments therefore Jacksons of Yorkshire scores well across these criteria. Find out more about our ethical criteria.

What can Jacksons of Yorkshire do to improve its score?

The above benchmark score that Jacksons of Yorkshire is awarded on The Good Shopping Guide’s Ethical Bread Ratings Table is the result of an evaluation of multiple ethical criteria.

As Jacksons of Yorkshire already receives a top score in the Ethical Bread sector, The Good Shopping Guide encourages it to get in touch and apply for Ethical Accreditation. After sending in its application, Jacksons of Yorkshire will be offered the use of The Good Shopping Guide Ethical Mark.

However we would encourage Jacksons of Yorkshire to gain Organic certification in order to improve its score. If Jacksons of Yorkshire applies for Ethical Accreditation, The Good Shopping Guide would be able to offer some guidance on this.

Were you aware that your brand could benefit from Ethical Accreditation? If accredited by The Good Shopping Guide, brands can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable supplier. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power


  • Fossil Fuels


  • Palm Oil Free



  • Animal Welfare



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating