KitchenAid

How ethical is KitchenAid?

KitchenAid is an American appliance brand which is owned by Koc Holding and was founded in 1919 to produce stand mixers.

KitchenAid has been given a below-benchmark score on The GOOD Shopping Guide’s Ethical Kitchen Appliances Ratings Table. Although it has not yet met our ethical benchmark, we hope to see KitchenAid make progress in future.

Read more about the issues facing the Ethical Kitchen Appliances sector and find out which companies have achieved accreditation for their commitment to being ethical and sustainable.

In which areas does KitchenAid perform poorly?

The parent company, Koc Holding, is unfortunately scored poorly for its involvement with Fossil Fuels and Armaments, receiving a bottom and middle rating respectively.

In which areas does KitchenAid score well for its ethics?

We found no criticisms of KitchenAid relating to; Animal Welfare so it scores well for this criterion.

How can KitchenAid improve its ethical rating?

The below-benchmark score that KitchenAid is awarded is the result of an evaluation of multiple ethical criteria. To reach our minimum benchmark score and qualify for Ethical Accreditation, KitchenAid has some issues to resolve including its high level of Fossil Fuel involvement.

Were you aware that your brand could benefit from Ethical Accreditation? Brands accredited by The GOOD Shopping Guide can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable brand. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.