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Ethical brand ratings and accreditation since 2001

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Is Peroni an ethical beer, lager and cider brand?

Owned by Asahi Group, Peroni is an Italian brand of lager. Within the Ethical Beer, Lager and Cider sector, Peroni is one of The Good Shopping Guide’s below-benchmark brands of lager because of its low score.

Despite not quite meeting our minimum ethical benchmark, we still recommend that Peroni applies for Ethical Accreditation. After receiving its application, The Good Shopping Guide would provide Peroni with an assessment and some advice on how to improve to become one of our top rated brands.

To see how Peroni compares against other popular lager brands within the sector, visit the Beer, Lager and Cider Ethical Ratings Table. From our Ratings Table, you can find out more about the criteria that a brand has to fulfil to meet our minimum ethical benchmark.

The Good Shopping Guide encourages all brands to follow the example set by our top-rated brands and introduce more ethical practices.

Does Peroni have an Environmental Report?

Asahi Group, Peroni’s parent brand has a recent Environmental Report. The report includes targets for reducing greenhouse gas (GHG) emissions and water reduction. As a result of its report, Peroni receives a top score for The Good Shopping Guide’s Environmental Report category.

What does Peroni receive a bottom rating for?

Peroni, unfortunately, receives a bottom rating for The Good Shopping Guide’s Genetic Modification (GMO) category. Asahi Group has a GMO policy which implies its use of genetically modified ingredients. Under our criteria, only brands that clearly state that they do not use genetically modified ingredients in their products receive a top rating.

What can Peroni do to improve its score? 

The score that Peroni receives within The Good Shopping Guide is the result of an evaluation of multiple ethical criteria.

As a below-benchmark brand, we recommend that Peroni gets in touch and applies for Ethical Accreditation. By applying, Peroni would receive some advice from us on how to work on its bottom ratings and how to make its position rise on the Beer, Lager and Cider Ethical Ratings Table.

Would your Beer, Lager and Cider brand benefit from Ethical Accreditation? By visiting The Good Shopping Guide’s Ratings Tables you can see which other popular lager brands within the Ethical Beer, Lager and Cider sector have achieved our ethics and sustainability certification. If you want more information on Ethical Accreditation for your brand, contact us or fill out a rapid initial sustainability assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power


  • Fossil Fuels



  • Animal Welfare


  • Vegetarian/Vegan Verified



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating