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Ethical brand ratings and accreditation since 2001

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Good shopping guide ethical accreditation tick


Does Pom Bear produce ethical and sustainable crisps? 

First introduced in the UK in the 1990s, Pom Bear is a popular brand which produces bear-shaped crisps. Within The Good Shopping Guide’s Ethical Crisps sector, Pom Bear has an above-benchmark score, making it a top-rated brand.

As Pom Bear already has an excellent score on the Crisps Ethical Ratings Table, it is eligible for Ethical Accreditation. All it needs to do is contact The Good Shopping Guide to apply. When we have received its application, we will offer Pom Bear the use of our ethical mark, as well as some advice on how to enhance its score.

Would you like to find out how other popular brands rank against Pom Bear within the Ethical Crisps sector? Have a look at The Good Shopping Guide’s Crisps Ethical Ratings Table. From our Ratings Tables, you can discover more about the criteria that a brand must fulfil to receive a top rating.

All brands are urged by The Good Shopping Guide to begin introducing more ethical and sustainable practices, taking inspiration from our top-rated brands like Pom Bear.

What does Pom Bear receive a top rating for?

As a top-rated brand, Pom Bear receives a top score in most of The Good Shopping Guide’s categories. These include Political Donations, armaments and Animal Welfare.

However, we are especially pleased with Pom Bear’s top score for our Environmental Report category. Pom Bear’s parent brand Intersnack Group has a Sustainability Report which contains evidence of progress and future targets. This includes a target for packaging, reducing waste and reducing carbon emissions.

Are Pom Bear crisps organic?

Unfortunately, Pom Bear receives a bottom rating for our Organic category as it has not yet received any organic certification.

What can Pom Bear do to improve its score? 

Pom Bear’s top score in The Good Shopping Guide’s Ethical Crisps sector is the outcome of an assessment of multiple ethical criteria.

Since Pom Bear’s score has already met the minimum ethical benchmark on the Crisps Ethical Ratings Table, it is encouraged to apply for Ethical Accreditation. Once The Good Shopping Guide has reviewed Pom Bear’s application, we will offer it the use of our ethical mark, as well as some advice on how to improve its score further.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands within the Ethical Crisps sector have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power



  • Animal Welfare


  • Vegetarian/Vegan



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating