Russell & Bromley

How ethical and sustainable is Russell & Bromley? 

Russell & Bromley has been rated and researched by The Good Shopping Guide for its ethical business practice and policies relating to the Environment, Animals and People.

Unfortunately, Russell & Bromley has not yet met our Ethical Benchmark and is therefore not eligible for Ethical Accreditation. We encourage all brands to apply, however, as this process opens the company up to further scrutiny and investigation by The Good Shopping Guide, and the brand receives tailored information about how to improve its Ethical Ratings and increase its rankings on our Shoes & Trainers: Ethical Ratings and Comparison Table.

To find out more information about the Shoes and Trainers industry and the ethical issues it faces, you can read our full sector report.

About Russell & Bromley

Established in 1873, Russell & Bromley is a British footwear and handbag retailer with 43 physical locations and two concessions across the UK. The Bromley family continues to own and administer the business.

Russell & Bromley was founded in 1873, when shoemaker George Bromley wed Elizabeth, the daughter of Albion Russell, in Lewes, England. John Clifford Russell, Elizabeth’s great-grandfather, started a shoe manufacturing company in 1820. In 1880, the Eastbourne family store became the first to display the Russell and Bromley name above the door.

Russell & Bromley’s Environmental Report

Russell & Bromley has a Sustainability page which mentions materials, sourcing, and packaging. However, as a large company, there is not enough detail about its sustainability progress and tracking of its environmental impact, so a bottom rating has been given to this shoe brand for its Environmental Report.

Additionally, Russell & Bromley has some shoes made partially with recycled materials, but the materials cannot be counted as fully sustainable throughout their whole lifecycle, and not enough of Russell & Bromley’s products are made with Sustainable Materials to result in a top rating in this ethical research category.

Are Russell & Bromley’s shoes Vegan?

None of Russell & Bromley’s shoes is labelled or certified as Vegan, and the brand has no Animal Welfare Policy.

How could Russell & Bromley improve its Ethical Rating on the Shoes & Trainers: Ethical Comparison Ratings Table?

Russell & Bromley should improve its Environmental Reporting and publish more detail about its environmental impact. It should also invest in Sustainable Materials for its shoe products. Then, this shoe brand could see its Ethical Rating improve and its position increase on the Shoes & Trainers: Ethical Comparison Ratings Table.

If your shoes and trainers brand values ethics and sustainability, why not check out The Good Shopping Guide‘s Ethical Accreditation? Increase customer and investor confidence and stand out from the greenwash.