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Ethical brand ratings and accreditation since 2001

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Good shopping guide ethical accreditation tick


Are Seabrook crisps ethical and sustainable? 

Seabrook is an above-benchmark brand with an excellent score on The Good Shopping Guide’s Crisps Ethical Ratings Table.

Due to its high score in the Ethical Crisps sector, Seabrook is eligible for Ethical Accreditation. By contacting The Good Shopping Guide, Seabrook can apply for Ethical Accreditation. Once The Good Shopping Guide has received its application, Seabrook will be offered the use of our ethical mark. Additionally, we will offer Seabrook some suggestions on how to become an even more ethical crisp brand.

Would you like to find out how other crisp brands rank against Seabrook within the Ethical Crisps sector? Have a look at the Crisps Ethical Ratings Table. The Good Shopping Guide’s Ratings Tables can teach you more about the criteria that a brand needs to fulfil to achieve a top score.

The Good Shopping Guide encourages all brands to begin incorporating more ethical and sustainable practices, taking inspiration from our top-rated brands like Seabrook.

What makes Seabrook such an ethical crisp brand?

As a top-rated brand, Seabrook receives a top score in the majority of The Good Shopping Guide’s categories. This includes a top rating for our Vegetarian/Vegan category as it has been certified by The Vegetarian Society.

However, The Good Shopping Guide is particularly pleased with Seabrook’s top rating for our Environmental Report category. Seabrook’s parent company Calbee shares a range of sustainability pages on its website. The pages contain targets for 2030 in areas such as carbon emissions, waste and water.

What does Seabrook receive a bottom rating for?

Regrettably, Seabrook receives a bottom rating for The Good Shopping Guide’s Organic category because of its lack of certification.

What can Seabrook do to improve its score? 

The above benchmark score that Seabrook receives in The Good Shopping Guide’s Ethical Crisps sector is the result of an assessment of multiple ethical criteria.

Because Seabrook’s score has already fulfilled the minimum ethical benchmark on the Crisps Ethical Ratings Table, it is encouraged to apply for Ethical Accreditation. After receiving Seabrook’s application, The Good Shopping Guide will offer it the use of our logo. Seabrook will also be provided with some advice on how to enhance its score further.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands within the Ethical Crisps sector have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power



  • Animal Welfare


  • Vegetarian/Vegan



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating