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Ethical brand ratings and accreditation since 2001

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How ethical is Suma?

Suma is included in The Good Shopping Guide’s Soup Ethical Ratings Table. In our Ratings Table, the brand obtains a satisfactory Good Shopping Guide ethical score and thereby passes our ethical criteria as a good ethical brand. We encourage other Soup companies to follow Suma’s lead and implement more ethical rules and procedures.

Are you interested in seeing how Suma rates against other brands within the Ethical Soup Sector? Visit the Soup Ethical Ratings Table. From The Good Shopping Guide’s Ratings Tables, you can learn more about the criteria that our top-rated brands have fulfilled.

What does Suma do?

Suma is a wholefood collective that began in 1977. Suma now delivers over 7000 vegetarian, natural and responsibly sourced products to businesses in the UK and Internationally. The brand sells a large range of products such as soup, baking items, cereal, coffee, milk alternatives and many more. The brands range of soups include Tomato, Tuscan bran, Rustic Vegetable and Spicy Lentil soup as well as many more.

As a brand that clearly places ethics high on its priority list, Suma would benefit greatly from The Good Shopping Guide’s Ethical Accreditation.

In what areas does Suma perform well?

Suma excels in a variety of business sectors. The business also emphasises being a co-op, which ensures that all employees have equal pay and a voice.

Suma is vegan, plant-based, and cruelty-free, and it employs sustainable packaging. Suma is also certified by the Vegan Society and CFI.

How could Suma rate higher on our Soup Ethical Ratings Table? 

Suma is eligible for Ethical Accreditation due to its satisfactory score, this is examined by looking at The Environment, Animals and People within a company and how much the brand considers this. Learn more about how we rate.

Ethical Accreditation boosts customer trust in a brand and serves as a certification for businesses to demonstrate that they meet an ethical standard.

Are you curious about how obtaining Ethical Accreditation could be beneficial for your brand? Accredited brands can display The Good Shopping Guide mark, showcasing to consumers that it can be trusted as an ethical and sustainable brand. Visit our Ratings Tables to learn about which brands have been awarded with our ethical certification.

Would you like more information? Please get in touch or fill out a Free Initial Assessment form.

Ethical performance in category


GSG score


GSG category benchmark


Ethical Rating


  • Environmental Report


  • Genetic Modification


  • Organic


  • Nuclear Power



  • Animal Welfare


  • Vegetarian/Vegan Verified



  • Armaments


  • Political Donations



  • Ethical Accreditation


  • Public Record Criticisms


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