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Ethical brand ratings and accreditation since 2001

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VBites

How ethical is VBites?

VBites is a food brand which has a good score on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table.

With an above-benchmark GSG score, VBites can be considered an ethical brand. VBites hasn’t yet applied for Ethical Accreditation, but its high score would mean that if it did, it would be able to display The Good Shopping Guide’s Ethical Mark on its products.

We encourage other companies in the Ethical Vegan & Vegetarian Foods sector to follow VBites’ example and adopt more ethical policies and practices.

What does VBites do?

VBites is a British brand of plant-based meat and cheese alternatives which trades worldwide.  It was founded in 1993 in Corby, originally as the Redwood Wholefood Company, and was bought by Heather Mills in 2009.

In which areas does VBites perform well?

VBites performs well for our Vegetarian criteria as it has products certified by The Vegan Society.

We found no criticisms of VBites relating to; GM, Nuclear, Fossil Fuels, Animal Welfare, Vegetarian, Political Donations or Armaments, therefore the brand scores well for these criteria. Find out more about how we rate.

What can VBites do to improve its score?

The above benchmark score that VBites is awarded on The Good Shopping Guide’s Ethical Vegan & Vegetarian Foods Ratings Table is the result of an evaluation of multiple ethical criteria. As VBites already receives a top score in the  Ethical Vegan & Vegetarian Foods sector, we encourage it to get in touch and apply for Ethical Accreditation, after which it will be offered the use of The Good Shopping Guide Ethical Mark.

However we would also encourage VBites to gain organic certification in order to improve its score. If it applies for Ethical Accreditation, The Good Shopping Guide would be able to offer some guidance on this.

Were you aware that your brand could benefit from Ethical Accreditation? If accredited by The Good Shopping Guide, brands can display our Ethical Mark, showcasing to consumers that it is an ethical and sustainable supplier. If you’re interested in learning more, please contact us or complete a Free Initial Assessment form.

Ethical performance in category

0

GSG score

81
75

GSG category benchmark

100

Ethical Rating

Environment

  • Environmental Report

    Acceptable

  • Genetic Modification

    Acceptable

  • Organic

    Poor

  • Nuclear Power

    Good

  • Fossil Fuels

    Good

Animal

  • Animal Welfare

    Good

  • Vegetarian/Vegan Verified

    Good

People

  • Armaments

    Good

  • Political Donations

    Good

Other

  • Ethical Accreditation

    Poor

  • Public Record Criticisms

    Good

  • Ethical Innovator

    Good

= GSG Top Rating = GSG Middle Rating = GSG Bottom Rating