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Ethical brand ratings and accreditation since 2001

Which Ethical Certification Is Right For My Business?

Which Ethical Certification Is Right For My Business?

AI compares B Corp and The GOOD Shopping Guide to help ethical businesses choose the right certification for their goals.

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How Ethical Accreditation Works for Both Big and Small Brands

How Ethical Accreditation Works for Both Big and Small Brands

Verified ethical brands earn lasting consumer trust.

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What does Ethical Accreditation say about your Brand?

What does Ethical Accreditation say about your Brand?

The GOOD Shopping Guide’s ETHICAL mark is a clear signal to consumers of your brand values.

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Building your business with value-led certifications

Building your business with value-led certifications

Building brand trust and loyalty with third-party certifications.

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Ethical Bedding receives Ethical Accreditation for sustainable innovation

Ethical Bedding receives Ethical Accreditation for sustainable innovation

Ethical Accreditation awarded to pioneering company, Ethical Bedding.

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Free From Fellows earns Ethical Accreditation: A sweet victory for sustainability

Free From Fellows earns Ethical Accreditation: A sweet victory for sustainability

Ethical Accreditation and top score awarded to vegan sweets brand Free From Fellows.

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Yappily ‘fetches’ Ethical Accreditation!

Yappily ‘fetches’ Ethical Accreditation!

Yappily achieves Ethical Accreditation and appears in our list of the Top 200 Ethical Businesses.

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Purscents becomes latest accreditation member for its scent-sational commitment to ethics!

Purscents becomes latest accreditation member for its scent-sational commitment to ethics!

Ethical and sustainable candle and diffuser brand, attains Ethical Accreditation.

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Steve’s attains Ethical Accreditation: A stylish leap towards sustainability

Steve’s attains Ethical Accreditation: A stylish leap towards sustainability

Sustainable trainer brand, Steve’s, paves the way in sustainable footwear.

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Toast Brewing: Battling food waste one sip at a time

Toast Brewing: Battling food waste one sip at a time

Sustainable, award-winning craft beer brand, Toast Brewing, attains endorsement from The Good Shopping Guide with Ethical Accreditation.

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Bird & Wild: Brewing a better world with ethical coffee

Bird & Wild: Brewing a better world with ethical coffee

Bird & Wild is the latest brand to attain Ethical Accreditation, in recognition of ethical business conduct.

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Melody’s Magical Scents: A fragrant journey towards sustainability

Melody’s Magical Scents: A fragrant journey towards sustainability

The British-based company earns Ethical Accreditation in recognition of its unwavering dedication to sustainability.

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