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Ethical brand ratings and accreditation since 2001

Ethical & Sustainable Soft Drinks Brands

Which soft drinks brands are the most ethical and sustainable? For the answer, see our Ethical Soft Drinks comparison table to compare brands’ scores.

Why are plastic drink bottles so bad for the environment?

Soft drink brands are some of the biggest businesses in the world. Soft drinks appear on t-shirts, in Christmas adverts, celebrity endorsements, in music and on shop shelves right around the globe. The UK soft drinks market is one of the largest in Europe, with billions of litres consumed every year. Soft drinks brands are hugely powerful. So it is an important decision for ethical drinks brands UK consumers support: which soft drinks brands should you buy from? The GOOD Shopping Guide has been independently researching and rating brands on ethical criteria since 2001, making our comparison tables one of the most trusted resources for sustainable drinks UK choices.

Plastic pollution remains a major issue within the soft drinks sector. According to Greenpeace, 16 million plastic drink bottles are dumped into our environment every day. When sent to landfill, these plastic drink bottles contribute to giant piles of waste that will take decades, if not centuries, to degrade. Even worse, when plastic drink bottles are dumped in the sea, they slowly break down into microplastics, contaminating our oceans, our bodies and damaging important marine species. The UK Government’s plastic packaging tax, introduced in 2022, requires manufacturers and importers to pay a levy on plastic packaging that contains less than 30% recycled content — a step in the right direction, though campaigners argue more ambitious action is needed.

Our Ethical Soft Drinks comparison table shows you how the UK’s leading soft drink companies have performed on their environmental record, as well as on issues relating to animal welfare and human rights. This allows you to examine how sustainable your favourite drinks are and see whether they meet your ethical standards, without spending hours trawling through research. For a full breakdown of how we assess brands across environmental, animal welfare and people criteria, visit our How We Rate page.

Our research: the role of plastic drink bottles in polluting the environment

Unfortunately, our research found that many popular drinks brands are some of the worst offenders for polluting our environment with plastic drink bottles.

In 2020, Tearfund published a report on four of the world’s worst plastic polluters, which includes Coca-Cola and PepsiCo. The report only focuses on 6 countries, so these figures would be even worse if assessed globally.

According to the report, Coca-Cola is responsible for 200,000 tonnes of plastic pollution every year, the equivalent of 33 football pitches a day. Similarly, PepsiCo is responsible for 137,000 tonnes of plastic waste, or 22 football pitches a day.

This is not the first time that Coca-Cola and PepsiCo have been criticised for their role in plastic pollution. In 2019, Break Free From Plastic revealed that Coca-Cola is the world’s worst plastic polluter, whilst PepsiCo came in third place. Part of the issue is clearly the large amount of single-use plastic drink bottles sold by both companies, which are well known for being environmentally harmful.

The plastic pollution concern is one of the reasons why brands owned by Coca-Cola and PepsiCo score poorly within our research. Coca-Cola brands, which includes Fanta, Dr Pepper, Sprite, and many more, receive a score of 55 in our table. PepsiCo, which owns 7Up, Copella, Pepsi, and Tropicana, receives a score of 41. We recommend avoiding these brands if you are concerned about contributing to plastic pollution. Major brands like Sprite, Oasis, and Lucozade also score poorly due to weak sustainability policies, use of GM ingredients, limited transparency, and corporate concerns including political donations.

Beyond plastic waste, soft drinks also contribute to high water use, energy consumption and greenhouse gas emissions. Large multinational companies often rely on global supply chains, increasing transport emissions. Some brands also lack strong environmental reporting or meaningful sustainability targets, which lowers their ethical performance in our evaluations. WRAP has consistently highlighted the soft drinks sector as one of the most significant contributors to household plastic waste — a finding reflected in the low scores many mainstream brands receive in our research. Water use is another major concern — brands like Coca-Cola and PepsiCo have faced sustained criticism from WWF and other environmental NGOs for depleting water sources in water-stressed regions, where their bottling plants compete with local communities for essential water supplies. It is estimated that it takes between 170 and 310 litres of water to produce a single 500ml bottle of fizzy drink — the vast majority of which is used to grow the sugar and other ingredients, rather than in the drink itself.

The UK’s Soft Drinks Industry Levy — commonly known as the sugar tax — was introduced in 2018 and applies to soft drinks containing more than 5g of sugar per 100ml. The NHS has long highlighted the links between sugary drink consumption and obesity, type 2 diabetes and tooth decay. While the sugar tax has driven some brands to reformulate, it is worth noting that a low-sugar product is not automatically an ethical product — our comparison table assesses the full ethical picture, including environmental and human rights criteria, alongside ingredient transparency.

Some soft drinks brands also score poorly for animal welfare concerns. Certain products contain dairy-based ingredients or are produced via supply chains with indirect animal welfare impacts. Additionally, some brands use genetically modified ingredients without clear labelling or certification, which affects their scores under our GM criterion. Our How We Rate page explains in full how each criterion is assessed.

Ethical soft drinks

Better alternatives to plastic drink bottles

Fortunately, many soft drinks companies are cleaning up their act by introducing products sold in recyclable packaging, or other better alternatives to plastic drink bottles.

Buying products made with recyclable packaging means they are less likely to go into landfill or the oceans after you have used them. Additionally, by making it clear with your purchases that you are not willing to support unsustainable products, you are encouraging more brands to introduce recyclable packaging in the future. It is worth noting, however, that recyclable does not always mean recycled — only around 12% of UK plastic waste is actually recycled in UK facilities, with much of the rest incinerated or exported. Choosing glass or aluminium packaging, which are both endlessly recyclable, is a more reliable choice than plastic labelled as recyclable.

Organic drink brands as a way to buy ethically

There are a whole host of new and exciting organic drink brands. Often these soft drink brands are small-scale, independently-owned, family-run, and locally based — and sometimes the products are even packaged in glass, rather than in plastic drink bottles. Organic drink brands specifically designed for children are also good to buy from, as their fruits are grown without using dangerous pesticides or harmful insecticides. Our Ethical Soft Drinks comparison table will show you the best brands to buy from, including whether they supply organic drink products.

Brands such as GUTsy Captain, Remedy, Rubicon, Tango, Irn-Bru, Fruit Shoot, and Whole Earth generally score above the benchmark in our research. These brands perform better on environmental reporting, transparency, and in some cases demonstrate stronger sustainability commitments compared with larger global competitors. Brands that hold The GOOD Shopping Guide’s Ethical Accreditation have been independently verified to meet our ethical benchmark — find out more about the benefits of Ethical Accreditation.

Consumer pressure and regulatory change are the most effective drivers of improvement in this sector — and choosing where you spend your money sends a powerful signal to these corporations. Your choice of soft drinks sits within a broader set of ethical food and drink decisions. See our Ethical Beer, Lager & Cider comparison table and our Ethical Bottled Water comparison table for guidance on making sustainable choices across all your drinks purchases. For a comprehensive view of ethical brands across every food and drink category, visit our Top 200 Ethical Businesses page.

See our Ethical Soft Drinks comparison table to compare brands

Every soft drink brand that appears on our comparison table has been extensively researched by The GOOD Shopping Guide. Click on an individual brand name to read more information about the ethics and sustainability of each soft drinks brand.

Why is buying soft drinks considered an ethical issue rather than just a lifestyle choice?

How does plastic packaging affect the ethical impact of soft drinks?

What other environmental concerns are linked to soft drink production?

How do animal welfare and ingredient sourcing affect soft drink ethics?

Which soft drink brands score higher on ethical and sustainability criteria?

Why do some well-known soft drink brands score poorly on ethical assessments?

How can consumers make more ethical choices when buying soft drinks?

Is GUTsy Captain an Ethical Soft Drinks brand?

Is Remedy an Ethical Soft Drinks brand?

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Is Fruit Shoot an Ethical Soft Drinks brand?

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Is 7Up an Ethical Soft Drinks brand?

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Is Coca-Cola an Ethical Soft Drinks brand?

Is Dr Pepper an Ethical Soft Drinks brand?

Is Fanta an Ethical Soft Drinks brand?

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Is Oasis an Ethical Soft Drinks brand?

Is Pepsi an Ethical Soft Drinks brand?

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Is Sprite an Ethical Soft Drinks brand?